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# Immunity-Boosting Chocolates
Avida Health's Chocolate Balls to Strengthen Immune Health Amid COVID

By Grace Mahas | Published 2020-06-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/avida-health
References: [confectionerynews](https://www.confectionerynews.com/Article/2020/04/30/Chocolate-balls-for-immune-health-Singapore-firm-s-new-product-for-kids-amid-COVID-19) & [avida.sg](https://www.avida.sg/)

To help address many health concerns amid the [COVID](https://www.trendhunter.com/trends/myhealthteams)-19 pandemic, Avida Health — a Singapore dietary supplement firm — announced the launch of a new chocolate ball designed to improve children's immunity. The new product is targetted at children between the ages of four and twelve and is formulated with several key bioactive such as [probiotics](https://www.trendhunter.com/trends/chocolate-with-probiotics), blackcurrant, and beta-glucan, among others.

The fungi-derived Beta-glucan is a specific ingredient (formulated by Avida Health) that has become renowned for its immune system benefits that "stimulates the macrophage to ingest harmful microorganisms that have entered the body from the outside environment." This key ingredient has been preserved using water and ethanol as the extraction solvent.

Image Credit: Shutterstock

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 52% | Activity: 55% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Immunity-boosting Foods:** Developing and promoting food products designed to enhance immune health and strengthen the body's defense against diseases like COVID-19.
- **Probiotic Supplements:** Creating probiotic-based supplements that provide targeted benefits to specific age groups, such as children, by improving their immunity and overall health.
- **Functional Chocolate:** Exploring the potential of incorporating beneficial ingredients, like probiotics and blackcurrant, into chocolate products to offer additional health benefits beyond traditional indulgence.

### Where This Applies

- **Food and Beverage:** The food and beverage industry can leverage consumer demand for immune-boosting products by developing innovative formulations that offer health benefits while still being enjoyable to consume.
- **Supplement Manufacturing:** Supplement manufacturers can seize the opportunity by creating specialized products with specific target markets, such as children, that enhance immunity and provide convenient delivery formats.
- **Chocolate Industry:** The chocolate industry can tap into the growing health-conscious consumer market by introducing functional chocolate products that contain beneficial ingredients and offer enhanced health benefits.

## Related on Trend Hunter

- [Childhood Immunity-Boosting Beverages](https://www.trendhunter.com/trends/witsbb-elderberry-yeast-glucan-drink.md)
- [Immune Energy Chews](https://www.trendhunter.com/trends/immune-energy-chews.md)
- [Kid-Friendly Functional Chocolates](https://www.trendhunter.com/trends/funcho-kids.md)
- [Mood-Boosting Chocolate Probiotics](https://www.trendhunter.com/trends/mindable-1714.md)
- [Supportive Children's Immune Vitamins](https://www.trendhunter.com/trends/daily-immune-vitamin.md)
- [Multi-Benefit Mushroom Chocolates](https://www.trendhunter.com/trends/mushroom-chocolates.md)
- [Immunity Boosting Collagen Supplements](https://www.trendhunter.com/trends/bulletproof-immune-defense-collagen-protein.md)
- [Immunity-Boosting Gummies](https://www.trendhunter.com/trends/immunityboosting-gummies.md)
- [Probiotic Chocolate Bites](https://www.trendhunter.com/trends/ele-chocolates-probiotics.md)
