# Charitable Movie Sequels The Avatar 2 Green Donation Plan Will Bestow Blockbuster Earnings By Amelia Roblin | Published 2011-01-26 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/avatar-2-green-donation References: [ecorazzi](http://www.ecorazzi.com/2011/01/26/avatar-sequels-to-benefit-green-charities/) & [alligator.org](http://www.alligator.org/blogs/swampcinema/article_386bcfe4-28d4-11e0-b691-001cc4c03286.html) Individual tastes and opinions aside, James Cameron's sci-fi film was undoubtedly a blockbuster hit, so it's absolutely refreshing to hear about the Avatar 2 [green donation scheme](https://www.trendhunter.com/trends/spark-financial) in the works. Having brought in $2.7 billion for the first movie, the director is now collaborating with [Fox](https://www.trendhunter.com/trends/decoy-mx-core-5) to turn profits into much-needed money for [environmental organizations](https://www.trendhunter.com/trends/patagonia-films). The Avatar 2 green donation program will help out charities charities in need while getting to the root of the not-so-fictional issues that face the fictional Pandora region. Photo Credits: [Claire Packer](http://clairepacker.wordpress.com/2010/12/21/top-10-fantasy-movie-locations/) | [F Wallpapers](http://www.fwallpapers.net/Avatar-Pandora.html) | [Wikia](http://gaming.wikia.com/wiki/File:Avatar_Pandora_Xbox_360.jpg) | [Wallpaper Stock](http://wallpaperstock.net/avatar-pandora-2_wallpapers_16293_1440x900_1.html) | [Comedy or Tragedy?](http://comedyortragedyblog.blogspot.com/2010_03_01_archive.html) ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 56% | Activity: 17% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Donation-based Collaborations:** The Avatar 2 green donation scheme highlights a trend of collaborations between filmmakers and environmental organizations to generate funds for charities in need. - **Environmental Consciousness in Film:** The success of Avatar and its green donation program paves the way for more environmentally conscious films, encouraging filmmakers to use their platform to address real-world issues. - **Monetizing Blockbuster Success for Good:** The Avatar 2 green donation program sets a precedent for monetizing the success of blockbuster films to support charitable causes, offering a disruptive innovation opportunity for the film industry. ### Who This Affects Most - **Film Entertainment:** The Avatar 2 green donation program presents an opportunity for the film industry to incorporate philanthropic initiatives and promote positive social change through their productions. - **Environmental Organizations:** Collaborating with filmmakers like James Cameron on green donation schemes provides environmental organizations with a powerful fundraising tool, opening up avenues for further industry partnerships. - **Charitable Fundraising:** The success of the Avatar 2 green donation program showcases the potential for charitable fundraising in the entertainment sector, offering an innovative approach to generating funds for worthy causes. ## Related on Trend Hunter - [Virtual Fantasy-Themed Oceans](https://www.trendhunter.com/trends/avatar-the-way-of-water.md) - [Sci-Fi Movie Treats](https://www.trendhunter.com/trends/avatarthemed-eggs.md) - [Sci-Fi Movie Figurine Sets](https://www.trendhunter.com/trends/lego-2.md) - [Sustainable Movie-Inspired Bottles](https://www.trendhunter.com/trends/mananalu-1.md) - [Eco-Conscious Puzzle Games](https://www.trendhunter.com/trends/kwalee.md) - [Environmental Film Platforms](https://www.trendhunter.com/trends/patagonia-films.md) - [Blueish Film-Inspired Cereals](https://www.trendhunter.com/trends/pandora-flakes-cereal.md) - [Multifaceted CSR Funds](https://www.trendhunter.com/trends/make-magic-happen.md) - [Ocean-Themed Fundraisers](https://www.trendhunter.com/trends/teamseas.md)