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# Auto Malls With Racetracks
Autopia Europia Lets You Race the Cars They are Selling

By Meghan Young | Published 2010-05-25 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/autopia-europia
References: [dvice](http://dvice.com/archives/2010/05/worlds-largest-9.php) & [gadarchitecture](http://gadarchitecture.com)

I thought the name 'Autopia Europia' was cool, but the [race track](https://www.trendhunter.com/trends/k1-speed) it features on top of this auto mall is even cooler.

Designed by GAD Architects, Autopia Europia is actually the [world's largest auto mall](https://www.trendhunter.com/trends/amazon-auto). Currently under construction, it will house [200 car galleries](https://www.trendhunter.com/trends/milan-design-week-2025) as well as banks, bars and restaurants to fuel the day. Located in Istanbul, car fanatics the world round will be calling this heaven.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 64% | Activity: 97% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Auto Malls with Racetracks:** Opportunity to integrate experiential elements like racetracks into auto mall designs, providing a unique and exciting experience for car enthusiasts.

### Where This Applies

- **Automotive:** Disruptive innovation opportunity for automakers to incorporate racetracks into their auto malls, attracting customers and generating excitement around their products.
- **Hospitality:** Opportunity for restaurants, bars, and hotels to partner with auto malls with racetracks, offering an exclusive experience for customers and driving foot traffic to their establishments.
- **Real Estate:** Opportunity for developers to create innovative auto mall designs that incorporate racetracks, making the properties more attractive and appealing to potential buyers and investors.

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