# Same-Day Autonomous Deliveries Kroger is Teaming Up with Self-Driving Car Start-Up Nuro By Laura McQuarrie | Published 2018-06-28 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/autonomous-deliveries References: [prnewswire](https://www.prnewswire.com/news-releases/kroger-and-nuro-partner-to-pilot-autonomous-delivery-300673917.html) & [kroger](https://www.kroger.com/) More and more companies are now experimenting with self-driving vehicles and [autonomous deliveries](https://www.trendhunter.com/trends/uber-eats-and-starship), making it exceptionally easy for consumers to receive everything from parcels to restaurant meals. Now, [Kroger](https://www.trendhunter.com/trends/kroger-delivery-now) is partnering with self-driving car start-up Nuro to reimagine the future of grocery shopping with a focus on convenience and value. As Nuro is the creator of the world's first fully unmanned road vehicle, it will be using its reliable fleet of autonomous vehicles to make [same-day grocery deliveries](https://www.trendhunter.com/trends/burq-lastmile-delivery) for orders placed through Kroger's ClickList system and Nuro's app. While the pilot market for this project between America's largest supermarket retailer and Nuro has yet to be announced, the autonomous delivery program is expected to be kicking off as of the fall of this year. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 84% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Self-driving Vehicles:** The rise of self-driving vehicles presents disruptive innovation opportunities in transportation and logistics. - **Autonomous Deliveries:** The advent of autonomous deliveries creates opportunities for streamlining last-mile delivery processes and enhancing customer convenience. - **Partnerships with Start-ups:** Collaborating with innovative start-ups like Nuro offers potential for businesses to leverage cutting-edge technology and explore new business models. ### Where This Applies - **Retail:** The retail industry can benefit from incorporating autonomous deliveries to offer faster and more convenient services to customers. - **Transportation and Logistics:** The transportation and logistics industry can explore the integration of self-driving vehicles for efficient and cost-effective delivery operations. - **Technology:** The technology industry can support the development of autonomous delivery systems and contribute to advancements in self-driving vehicle technologies. ## Related on Trend Hunter - [Convenience-Focused Grocery Network Partnerships](https://www.trendhunter.com/trends/grocery-network.md) - [Autonomous Delivery Services](https://www.trendhunter.com/trends/uber-eats-3.md) - [Self-Driving Food Delivery Services](https://www.trendhunter.com/trends/waymo-delivery.md) - [Expanded D2C Deliveries](https://www.trendhunter.com/trends/kroger-1.md) - [Fee-Free Grocer Deliveries](https://www.trendhunter.com/trends/kroger-grocery-connect.md) - [Robotic Convenience Store Deliveries](https://www.trendhunter.com/trends/autonomous-robot-delivery.md) - [Pedestrian-Protecting Delivery Robots](https://www.trendhunter.com/trends/autonomous-delivery-vehicle.md) - [Digital Farmers Markets](https://www.trendhunter.com/trends/market-wagon.md) - [Autonomous Seniors Deliveries](https://www.trendhunter.com/trends/deliveries-to-seniors.md)