# Automated Sales Platforms PlusMargin is a Persuasion Automation Solution That Increases Revenue By Alyson Wyers | Published 2016-09-09 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/automation-solution References: [betalist](https://betalist.com/startups/plusmargin) & [betalist](https://betalist.com/startups/plusmargin/visit) This automation solution is designed to help e-commerce companies increase sales using persuasion techniques. Based in Singapore, PlusMargin is a startup currently in beta mode. The new venture helps other businesses bring in more revenue by combining [machine learning and consumer behavioral psychology](https://www.trendhunter.com/trends/monetate). They do this by profiling users based on their on-site clicks, using algorithms to predict what users will buy and converting site visitors to users with persuasive messaging and content. The [persuasion automation solution](https://www.trendhunter.com/trends/selling-automation) also employ tactics such as social proof, scarcity and authority. PlusMargin advertises risk-free pricing through a pay per performance model, only taking a percentage of increased sale revenue, as well as monthly licensing fee. Their integration process only takes ten minutes and they offer 24/7 support. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 80% | Activity: 78% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Why This Trend Is Growing - **Persuasion Automation:** Automated sales platforms like PlusMargin are leveraging machine learning and consumer behavioral psychology to increase sales for e-commerce companies. - **User Profiling:** The use of algorithms to profile users based on their on-site clicks is enabling businesses to predict and target their customers' buying behavior. - **Risk-free Pricing:** The pay per performance model offered by automation solutions like PlusMargin is providing a risk-free pricing option for businesses to increase their revenue. ### Industries Being Reshaped - **E-commerce:** Automated sales platforms are disrupting the e-commerce industry by revolutionizing the way companies increase their sales. - **Digital Marketing:** The integration of persuasion automation solutions is transforming the digital marketing industry by optimizing customer targeting and conversion strategies. - **Behavioral Analytics:** The application of consumer behavioral psychology and machine learning in sales automation is creating opportunities for disruptive innovation in the behavioral analytics industry. ## Related on Trend Hunter - [AI Sales Assistants](https://www.trendhunter.com/trends/preny-ai.md) - [eCommerce Profit Optimization](https://www.trendhunter.com/trends/marginmaster.md) - [Dynamic Discounting Tools](https://www.trendhunter.com/trends/promi.md) - [Sales Automation Platforms](https://www.trendhunter.com/trends/bandera-ai.md) - [AI Content Optimization Solutions](https://www.trendhunter.com/trends/dynamic-email.md) - [Sales Automation Platforms](https://www.trendhunter.com/trends/piplai-20.md) - [AI Negotiation Assistants](https://www.trendhunter.com/trends/genius-offer-ai.md) - [AI-Powered Marketing Tools](https://www.trendhunter.com/trends/ecommerce-tools.md) - [AI-Powered Business Platforms](https://www.trendhunter.com/trends/aipowered-business-platform.md)