# Austrian Cheese Bun Shops Austrian Cheese Bun Shop Guschlbauer is Opening a Location in Toronto By Mary Van Puymbroeck | Published 2017-07-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/austrian-cheese-bun References: [guschlbauer](https://guschlbauer.ca/) & [instagram](https://www.instagram.com/guschlbauerto/) Guschlbauer is a bakery with a global following for its ultra-rich Austrian cheese buns. The first shop opened in 1919 and since then, Guschlbauer's buns have gained a substantial cult following, particularly in Asia. Fortunately for Canadian fans, Guschlbauer will be opening its first North American location in Toronto this summer. The buns are made of high-quality, fluffy bread layered with cream cheese. The buns are part of a larger loaf that is then cut into quarters and served individually. The buns also come in sweet potato and chocolate flavors for those looking for something a little more bold. Cult food followings have been popular with [Millennial](https://www.trendhunter.com/trends/little-moons-x-candy-kittens) and [Gen Z](https://www.trendhunter.com/trends/egg-cheese-kolaches) consumers. By combining flavorful eats and the social experience one gains by being a part of a cult following, businesses are able to draw in young consumers. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 74% | Activity: 84% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Cult Food Followings:** Capitalizing on cult food followings can attract young consumers. - **Flavorful Eats:** Infusing bold flavors into food offerings can appeal to adventurous customers. - **Global Expansion:** Expanding to new international markets can increase brand reach and popularity. ### Who This Affects Most - **Bakery:** Bakeries can attract customers by offering unique and delicious treats like Guschlbauer's cheese buns. - **Food and Beverage:** Food and beverage businesses can create and promote flavorful products to cater to adventurous eaters. - **Retail:** Retailers can benefit from sourcing and introducing popular international food brands to local markets. ## Related on Trend Hunter - [Foodservice-Ready Brioche Baked Goods](https://www.trendhunter.com/trends/gonnella-baking-company.md) - [Viral Croissant Cubes](https://www.trendhunter.com/trends/croissant-cubes.md) - [Sweet-Savory Bagel Donuts](https://www.trendhunter.com/trends/philadelphia-cream-cheese-debuts.md) - [Croissant-Like Burger Buns](https://www.trendhunter.com/trends/round-butter-croissant-buns.md) - [European-Style Cheese Windows](https://www.trendhunter.com/trends/la-petite-fentre-boursin.md) - [Ready-to-Sell Sweet Buns](https://www.trendhunter.com/trends/country-choice-sweet-buns.md) - [Regional Flavor Cinnamon Buns](https://www.trendhunter.com/trends/cinnabon-japan-cinnamon-buns.md) - [Internationally-Inspired Cheese Donuts](https://www.trendhunter.com/trends/cheerful-cheese.md) - [Brown Cheese Tiramisus](https://www.trendhunter.com/trends/brown-cheese-tiramisu.md)