# Cannabis Company Expansions Aurora Cannabis Inc. Acquired a Majority Stake in 'Bevo Agtech Inc.' By Colin Smith | Published 2022-08-26 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/aurora-cannabis-inc References: [thestar](https://www.thestar.com/business/2022/08/25/aurora-cannabis-buys-controlling-stake-in-bevo-agtech.html) & [auroramj](https://www.auroramj.com/)  [Aurora Cannabis Inc.](https://www.trendhunter.com/trends/aurora-cannabis-inc-1) announced that it has acquired a 50.1% stake in Bevo Agtech Inc., resulting in a controlling share by Aurora Cannabis. While this could be perceived as an acquisition, it is more of a financial investment and a partnership of mutual benefit. Aurora Cannabis stated that it has paid Bevo $45 million CAD upfront with an additional $12 million conditional on the short-term success of Bevo. On top of this, Bevo will pay Aurora up to $25 million to purchase a manufacturing facility, which is also conditional on the success of Bevo. This partnership, according to the companies, is expected to drive up shareholder value for both parties. Lastly, the companies are expected to create new [joint-branded products](https://www.trendhunter.com/trends/cannabis-product-line) that are more attractive to the western Canadian market, increasing consumer loyalty and market presense. Image Credit: Aurora Cannabis ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 28% | Activity: 40% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### Why This Trend Is Growing - **Cannabis Investment Partnerships:** Financial investments and partnerships between cannabis companies can drive shareholder value. - **Joint-branded Cannabis Products:** Collaboration between cannabis companies can create new joint-branded products that increase consumer loyalty. - **Cannabis Industry Consolidation:** More cannabis companies are acquiring stakes in other cannabis companies, resulting in industry consolidation. ### Industries Being Reshaped - **Cannabis Industry:** Financial investments and partnerships within the cannabis industry can drive shareholder value and create new joint-branded products. - **Manufacturing Industry:** Cannabis companies are purchasing manufacturing facilities, providing opportunities for the manufacturing industry. - **Agriculture Industry:** Cannabis companies are acquiring stakes in agriculture companies, offering new opportunities for the agriculture industry. ## Related on Trend Hunter - [Australian Cannabis Expansions](https://www.trendhunter.com/trends/aurora-cannabis-inc-1.md) - [Cannabis Product Expansions](https://www.trendhunter.com/trends/canopy-growth.md) - [Cannabis Brand Expansions](https://www.trendhunter.com/trends/superette-recently-acquired-cannoe.md) - [Premium Dried Cannabis Flower](https://www.trendhunter.com/trends/premium-dried-cannabis-flower.md) - [Powdery Mildew Resistance Research](https://www.trendhunter.com/trends/powdery-mildew.md) - [Emerging German Cannabis Cultivators](https://www.trendhunter.com/trends/aurora-cannabis.md) - [Reach-Expanding Cannabis Partnerships](https://www.trendhunter.com/trends/flower-by-edie-parker1.md) - [Cannabis-Infused Non-Alcoholic Spirits](https://www.trendhunter.com/trends/tilray.md) - [Tropical Cannabis-Infused Beverages](https://www.trendhunter.com/trends/vacay-cannabis-infused-beverages.md)