# Director-Approved Lip Balms The Augustinus Bader x Sofia Coppola Tinted Balms are Plumping By Michael Hemsworth | Published 2024-05-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/augustinus-bader-x-sofia-coppola References: [highsnobiety](https://www.highsnobiety.com/p/sofia-coppola-augustinus-bader/) & [augustinusbader](https://augustinusbader.com/ca/en/)  [Augustinus Bader](https://www.trendhunter.com/trends/dua-skincare) x [Sofia Coppola](https://www.trendhunter.com/trends/catbird-x-sofia) The [Tinted](https://www.trendhunter.com/trends/lipsoftie) Balm has been created by the skincare brand and the namesake director as a simple, high-quality product for elevating a person's everyday look. The luxury lip balm comes in three shade options including a sheer, deep pink, bright red coral and a burnt, earthy plum that are each formulated to help nourish the lips as they deliver plumping properties. The balms will also help to renew the lips for softer, smoother and healthier looking skin, while the buildable nature means they can be used over or under favorite products. Augustinus Bader x Sofia Coppola The Tinted Balm is available online now at $43 each and are positioned as perfect for the summer months ahead. Image Credit: Augustinus Bader ## Trend Insights (Trend Hunter) - Score: 7.0/10 - Popularity: 93% | Activity: 94% | Freshness: 23% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Luxury Lip Balms:** Opportunities for premium lip care products with added plumping and nourishing benefits in the beauty industry. - **Celebrity Collaborations:** Potential for partnerships between directors and skincare brands to create high-quality, specialized beauty products with broad appeal. - **Buildable Lip Formulas:** Innovations in customizable lip care solutions that offer versatility and enhanced lip health in the cosmetic sector. ### Where This Applies - **Beauty & Skincare:** The beauty industry can capitalize on collaborative efforts to develop premium lip balms with advanced skin benefits. - **Fashion & Film:** Cross-industry collaborations between fashion icons, directors, and beauty brands can lead to exclusive and trend-setting cosmetic products. - **Cosmetics Retail:** The cosmetics retail sector has potential to introduce customizable lip care products that offer both cosmetic enhancement and long-term skin benefits to consumers. ## Related on Trend Hunter - [Triple-Benefit Lip Balms](https://www.trendhunter.com/trends/tinted-lip-30-spf-moisturizing-lip-balms.md) - [Solid Serum Lip Tints](https://www.trendhunter.com/trends/solid-serum-lip-tint.md) - [Lip-Softening Balms](https://www.trendhunter.com/trends/le-chouchou.md) - [Tropical Lip Balms](https://www.trendhunter.com/trends/pink-guava-lip-butter-balm.md) - [Ultra-Cushiony Lip Balms](https://www.trendhunter.com/trends/star-balm.md) - [Colorful Hydrating Lip Sticks](https://www.trendhunter.com/trends/tower-28-juicebalm-lip-balms.md) - [Skin-Caring Lip Moisturizers](https://www.trendhunter.com/trends/lippe-balm.md) - [Antioxidant-Rich Lip Balms](https://www.trendhunter.com/trends/essential-drip-glossy-balm.md) - [Nourishing Hybrid Lip Products](https://www.trendhunter.com/trends/hybrid-lip.md)