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# Cozy Curled-Up Captures
The Audrey Marvel by Vivenne Mok for Cake Magazine #5 Shoot is Lovely

By Souzan Michael | Published 2011-11-30 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/audrey-marvel-by-vivenne-mok-for-cake-magazine-5
References: [zac-fashion](http://zac-fashion.com/audrey-marvel-vivenne-mok-cake-magazine) & [modelmayhem](http://www.modelmayhem.com/1558730)

These shots of Audrey [Marvel](https://www.trendhunter.com/trends/spiderman-brand-new-day-1) by Vivenne Mok for Cake Magazine #5 are truly stunning and what’s better is that they are so gorgeous in a completely effortless way. Wearing head-to-toe white has never looked as sexy as it does in these photographs.

25-year-old Parisian model Audrey Marvel is a vision in white in each of these shots. With sunlight streaming in through the windows and Marvel strutting her stuff in [white lingerie](https://www.trendhunter.com/trends/zhilyova), this is definitely a shoot to remember.

Photographer Vivienne Mok captures the model in the [editorial shoot](https://www.trendhunter.com/trends/alessandro-micheles) appropriately called ‘The Dollhouse,’ looking rather, well, doll-like. The Audrey Marvel by Vivenne Mok for Cake Magazine #5 shoot is definitely sensual, yet still has an innocent appeal.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 62% | Activity: 88% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Effortless Ethereal Shoots:** There is an opportunity for innovative photo shoot themes that capture a model in a natural state, suggesting innocence with a sexy flair.
- **Lingerie Influencers:** More brands could partner with up-and-coming lingerie models on social media, leveraging their natural appeal for promotional purposes.
- **Whitewashed Wardrobe:** Brands could experiment with using an all-white color scheme in their advertising campaigns to evoke a sense of purity and contrast against bright colors.

### Where This Applies

- **Fashion:** Fashion brands could utilize the ethereal and innocent image portrayed in this shoot to create more innovative and natural photo campaigns.
- **Lingerie:** Lingerie brands could tap into the up-and-coming lingerie model market and use social media to reach a new generation of customers.
- **Advertising:** Creating visually stunning campaigns with a unique color scheme that stands out could be an opportunity for disruptive advertising innovations.

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