# Analog-Focused Turntables The Audio Deva OVO Prioritizes Cable Connection Over Wireless Abilities By Justin Lam | Published 2018-11-05 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/audio-deva-ovo References: [kickstarter](https://www.kickstarter.com/projects/1670329772/ovotm-the-worlds-first-custom-design-turntable) Designed by a team of Italian designers and engineers, the Audio Deva OVO is an egg-shaped turntable that champions connection over wireless abilities. Focusing primarily on [audio quality](https://www.trendhunter.com/trends/reference-10-turntable), the Audio Deva OVO believes that old styles of cable connections provide better sound compared to the coding and encoding process used in [Bluetooth connections](https://www.trendhunter.com/trends/turntable-range). This focus is bolstered by the turntable's 10mm anticorodal aluminum base, RCA audio cables, anti-resonant feet and PRO - JECT tonearm. The turntable currently comes in [99 vibrant colored patterns](https://www.trendhunter.com/trends/turquoise-blue-tn400btx), ensuring all users can have something incredibly unique and personal. A basic white model is also available and evokes a marvelous expression of minimalism and intelligent design. The entire device weighs just 3kg and is just 35cm long and 25cm wide. ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 1% | Activity: 2% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Analog-focused Turntables:** Opportunity to tap into the growing trend of consumers seeking high-quality audio through analog-focused turntables. ### Where This Applies - **Audio Equipment Industry:** Opportunity for audio equipment manufacturers to develop and market analog-focused turntables for consumers who prioritize audio quality over wireless abilities. ## Related on Trend Hunter - [Wireless Contemporary Turntables](https://www.trendhunter.com/trends/stream-carbon.md) - [Hi-Res Wireless Turntables](https://www.trendhunter.com/trends/cambridge-audio.md) - [Chic Cost-Effective Turntables](https://www.trendhunter.com/trends/kanto-audio-obi3.md) - [Updated Colorful Premium Turntables](https://www.trendhunter.com/trends/debut-evo-2.md) - [Floating Wall-Mounted Turntables](https://www.trendhunter.com/trends/disco-volante-turntable.md) - [Industrial Aesthetic Record Players](https://www.trendhunter.com/trends/project-automat-a2.md) - [Transparent Acrylic Turntables](https://www.trendhunter.com/trends/audiotechnica-atlpa2.md) - [Ultra-Modern Record Players](https://www.trendhunter.com/trends/modern-record-players.md) - [Clean Modern Turntables](https://www.trendhunter.com/trends/sl40cbt.md)