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# Video Streaming Payment Systems
Audiam Helps Musicians Get Paid for Their Music on YouTube

By Rahul Kalvapalle | Published 2014-03-07 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/audiam
References: [hypebot](http://www.hypebot.com/hypebot/2014/03/audiam-raises-2-million-funding-from-music-industry-heavy-hitters-.html) & [audiam](http://www.audiam.com/)

New York start-up Audiam has raised $2 million from music industry heavyweights for its service, which will help musicians be fairly compensated for use of their music on [YouTube](https://www.trendhunter.com/trends/youtube-7) videos.

Audiam's core service is to scour YouTube videos to identify the use of music, inform YouTube to [place ads on those videos](https://www.trendhunter.com/trends/youtube-affiliate-finder) and get musicians their fair share of ad money.

Audiam handles all license and administration wrangling, collects owed monies from YouTube and takes a 25% cut before paying the rest to its musician clientele.

The start-up has secured $2 million in funding from music industry heavyweights and already boasts a database of 100,000 songs from musicians as varied as Dolly Parton, Pink Floyd and Kanye West.

Audiam CEO Jeff Price says the service is positioned to be "a cutting-edge, first-of-its-kind technology system built for the new digital music industry that can be applied to the analog world of antiquated, complex and confusing copyright."

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 43% | Activity: 91% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures)

## Key Themes

### Key Themes Behind This Trend

- **Video Streaming Payment Systems:** Opportunity for companies to develop innovative payment systems for musicians on video streaming platforms.
- **Fair Compensation for Musicians:** Emerging trend of providing fair compensation to musicians for the use of their music on online platforms.
- **Automatic Identification of Music Usage:** Disruptive innovation opportunity for technologies that automatically identify and monitor music usage on video streaming platforms.

### Where This Applies

- **Music Industry:** Opportunity for music industry companies to adapt and embrace new technologies for fair compensation on video streaming platforms.
- **Technology:** Innovative technology solutions could be developed to automate the identification and administration of royalties for musicians on video streaming platforms.
- **Digital Marketing:** Digital marketing agencies can explore opportunities in managing advertisements and monetization for musicians on video streaming platforms.

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