# Virtual Car Displays The Third-Generation Audi TT Cockpit Will Be a Virtual Cockpit By Rahul Kalvapalle | Published 2014-08-14 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/audi-tt-cockpit References: [gizmag](http://www.gizmag.com/audi-tt-virtual-cockpit/33332/) & [audi-mediaservices](https://www.audi-mediaservices.com/publish/ms/content/en/public/pressemitteilungen/2014/07/28/sound_taken_to_new.html) The new [Audi](https://www.trendhunter.com/trends/holoride) [TT](https://www.trendhunter.com/trends/audi-quanta) cockpit is a virtual cockpit that takes the recent popularity of sleek [in-car infotainment displays](https://www.trendhunter.com/trends/toyota-audio-multimedia) to the next level. This virtual cockpit consists of a 12.3-inch screen located behind the steering wheel, where regular instrumentation is normally located. The display not only shows information about speed and wheel revolutions, but can also share navigation and media information and act as a control center for car settings. This virtual Audi TT cockpit gives the driver control over the way the information is displayed. In classic mode, the display is dominated by a traditional speedometer and revolution counter, while navigation and entertainment info are gathered in the middle to minimize distractions. In infotainment mode, speed and revolutions are reduced to small readouts while navigation and entertainment info are displayed more prominently. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 72% | Activity: 46% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Virtual Cockpits:** The popularity of sleek in-car infotainment displays has paved the way for virtual cockpits that enhance the driving experience. - **Customizable Information Displays:** Virtual car displays offer drivers the ability to customize how information is presented, allowing for a more personalized and intuitive driving experience. - **Integration of Navigation and Infotainment:** The integration of navigation and infotainment systems in virtual car displays streamlines the user experience, minimizing distractions and enhancing convenience. ### Who This Affects Most - **Automotive:** The automotive industry can capitalize on virtual car displays to create innovative and immersive driving experiences. - **Electronics:** The electronics industry can benefit from the development and production of advanced virtual display technologies for automotive applications. - **Software Development:** Software developers can seize opportunities in developing intuitive user interfaces and customizable display settings for virtual car cockpits. ## Related on Trend Hunter - [Panoramic Automotive Cockpits](https://www.trendhunter.com/trends/automotive-cockpit.md) - [Multimedia Smart Cockpit Technologies](https://www.trendhunter.com/trends/smart-cockpit-technology.md) - [Innovative Smart Cockpit Designs](https://www.trendhunter.com/trends/smart-cockpit.md) - [Shifting Knob Infotainment Displays](https://www.trendhunter.com/trends/electric-car-dashboard-concept.md) - [VR-Powered In-Car Entertainment](https://www.trendhunter.com/trends/holoride.md) - [Customizable Digital Cockpit Line-Ups](https://www.trendhunter.com/trends/customizable-digital-cockpit.md) - [Sophisticated Digital Cockpit Designs](https://www.trendhunter.com/trends/sophisticated-digital-cockpit.md) - [Software-Defined Interior Experiences](https://www.trendhunter.com/trends/softwaredefined-interior.md) - [Cinematic Car Cabin Displays](https://www.trendhunter.com/trends/bmw-theatre-screen.md)