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# All-Terrain Crossover Cars
The Audi Prologue is a Hyper-Powered Sport Crossover Concept

By Rahul Kalvapalle | Published 2015-04-24 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/audi-prologue
References: [gizmag](http://www.gizmag.com/734-hp-audi-prologue-allroad/37112/) & [audi-mediaservices](https://www.audi-mediaservices.com/publish/ms/content/en/public/pressemitteilungen/2015/04/16/the_new_form_of_automotive.html)

The [Audi](https://www.trendhunter.com/trends/audi-a6-avant) [Prologue](https://www.trendhunter.com/trends/prologue) concept is a ridiculously powerful and efficient sport crossover concept, and was unveiled at the Shanghai International Auto Show, where Audi has been catching the eye with a range of concepts and models.

This vehicle's power plant is just beastly. It has a twin-turbo 4.0-liter V8 engine that is paired up with an electric motor that is integrated into an eight-speed Tiptronic transmission for a grand total of 734 horsepower and 664 pounds-feet of torque. The insane torque makes this the quickest Audi Prologue concept, as it zooms from zero to 100 km/h in an insane 3.5 seconds. A quattro all-wheel-drive system ensures efficient use of the output.

This car's body is large yet capable and packs pretty high-end power and speed, making this vehicle a true engineering marvel.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 70% | Activity: 53% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Why This Trend Is Growing

- **Hybrid-powered Suvs:** There is a high demand for powerful and efficient all-terrain vehicles that can run on both gas and electricity, presenting an opportunity for the production of hybrid-powered SUVs with high-end power and speed.
- **Eco-friendly Sports Crossovers:** As customers are increasingly aware of their carbon footprint, there is a trend of creating eco-friendly sports crossovers with a zero-emission powertrain that can propel the vehicle at high speeds while keeping emissions low.
- **Digital Cockpit Experience:** As consumers become more dependent on digital technology, car manufacturers can create a digital cockpit experience for drivers and passengers, using advanced displays, touchscreens, and smart features to create an immersive driving experience.

### Industries Being Reshaped

- **Automotive Industry:** The automotive industry can leverage the trend of hybrid-powered SUVs to create eco-friendly and fuel-efficient all-terrain vehicles that combine power and speed.
- **Green Tech Industry:** As consumers become more eco-conscious, the green tech industry can capitalize on the demand for eco-friendly sports crossovers with a zero-emission powertrain that can run at high speeds while keeping emissions low.
- **Software Industry:** As the demand for digital cockpit experiences increases, the software industry can collaborate with car manufacturers to create advanced displays, touchscreens, and smart features to create an immersive driving experience.

## Related on Trend Hunter

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- [Beastly Luxury Electric SUVs](https://www.trendhunter.com/trends/audi-q4-55-etron.md)
- [Electric Performance Concepts](https://www.trendhunter.com/trends/audi-vision-gt.md)
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- [All-Electric Off-Road SUVs](https://www.trendhunter.com/trends/2024-audi-q8-etron-edition-dakar.md)
