# Plum-Colored Steel Watches Audemars Piguet Celebrates 50 Years of the Royal Oak with a New Watch By Kanesa D | Published 2022-09-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/audemars-piguet-2 References: [hypebeast](https://hypebeast.com/2022/9/audemars-piguet-royal-oak-tourbillon-extra-thin-rd3-purple-dial-release-info) & [audemarspiguet](http://audemarspiguet.com/) [Audemars Piguet](https://www.trendhunter.com/trends/audemars-piguet-150th) is kicking off its 50th-anniversary celebrations with the ‘[Royal Oak](https://www.trendhunter.com/trends/frosted-gold) Selfwinding Flying Tourbillon Extra-Thin RD#3,’ a stainless steel watch that was initially launched with a 39mm blue dial in April 2022. Now, the newest iteration of the timepiece boasts a stunning plum dial. The watch features the same thickness of 8.1mm at the #RD3, in addition to an ultra-thin 3.4mm automatic caliber 2968 which ticks at 3 hertz. The watch is rounded off with a clear display case back that makes the 50th-anniversary rotor design visible to the wearer. [AP](https://www.trendhunter.com/trends/royal-oak-1) branding covers the clasp as well as the crown. The Audemars Piguet ‘Royal Oak Selfwinding Flying Tourbillon Extra-Thin RD#3’ is available for a retail price of $165,400 USD. Image Credit: Audemars Piguet ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 46% | Activity: 33% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### Key Themes Behind This Trend - **Luxury Watch Customization:** The trend of luxury watch customization offers an opportunity for watchmakers to create exclusive, unique pieces that cater to the individual customers' tastes, such as a plum-colored dial. - **Ultra-thin Watch Movements:** The trend of ultra-thin watch movements, like the automatic caliber 2968 featured in the Audemars Piguet 'Royal Oak Selfwinding Flying Tourbillon Extra-Thin RD#3,' presents an opportunity for watchmakers to create sleeker, more minimalist designs. - **Clear Display Case Backs:** With the growing popularity of clear display case backs, watchmakers have the opportunity to showcase their intricate movements and designs and offer customers a unique view into the inner workings of their timepieces. ### Where This Applies - **Luxury Watchmaking:** Luxury watchmakers can cater to the demand for personalized, high-end watches with unique design options and materials, such as the plum dial in the Audemars Piguet 'Royal Oak Selfwinding Flying Tourbillon Extra-Thin RD#3.' - **Precision Engineering:** The development of ultra-thin watch movements, like the automatic caliber 2968 featured in the Audemars Piguet 'Royal Oak Selfwinding Flying Tourbillon Extra-Thin RD#3,' requires precision engineering techniques that could be applied to other industries, such as aerospace and medical technology. - **Luxury Product Design:** Clear display case backs, as seen in the Audemars Piguet 'Royal Oak Selfwinding Flying Tourbillon Extra-Thin RD#3,' can be used as a design element in other luxury products, such as jewelry or high-end electronics. ## Related on Trend Hunter - [Horological Milestone Editions](https://www.trendhunter.com/trends/audemars-piguet-150th.md) - [Frosted Luxurious Scaled Timepieces](https://www.trendhunter.com/trends/frosted-gold.md) - [Sand Gold Luxurious Wristwatches](https://www.trendhunter.com/trends/remaster02.md) - [Anniversary Sport Watches](https://www.trendhunter.com/trends/laureato-fifty.md) - [Streetwear-Inspired Watch Collabs](https://www.trendhunter.com/trends/audemars-piguet-x-kaws.md) - [Posh Pink-Hued Timepieces](https://www.trendhunter.com/trends/tudor-pink-black-bay-chronograph.md) - [Demure Iridescent Timepieces](https://www.trendhunter.com/trends/the-girard-perregeaux-x-astonmartin-laureato-chronograph-hero.md) - [Singer-Collaborative Luxe Watches](https://www.trendhunter.com/trends/royal-oak-perpetual-calendar.md) - [Ultra-Slim Cubic Timepieces](https://www.trendhunter.com/trends/patek-philippe-cubitus.md)