# Antibacterial Bamboo Underwear Aubrey & Oakes Underwear is Designed for Optimal Comfort By Mishal Omar | Published 2017-04-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/aubrey-oakes References: [kickstarter](https://www.kickstarter.com/projects/872311218/handcrafted-bamboo-underwear?ref=category_popular) Aubrey & Oakes is a brand that offers [luxurious men's underwear](https://www.trendhunter.com/trends/hendon-heritage) that is handcrafted in a "traditional British factory." The underwear is made from a [material derived from bamboo](https://www.trendhunter.com/trends/organic-bamboo-sheets), which has several beneficial properties. These include antibacterial features that are able to [reduce odor](https://www.trendhunter.com/trends/jax-sheets-20) and keep the underwear fresh, an exceptionally soft fit, anti-static contact, temperature control, a breathable design and one that absorbs moisture so the wearer can remain both dry and hygienic. The underwear is available in a variety of sizes and sophisticated neutral colors that include a white, a black, a combination of gray and white, and varying combinations of a deep burgundy. Aubrey & Oakes' classic men's underwear is optimized in both fit and comfort. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 80% | Activity: 56% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What Makes This Trend Stand Out - **Antibacterial Bamboo Materials:** The use of antibacterial bamboo materials in products creates opportunities for reducing odor and maintaining freshness. - **Luxurious Men's Underwear:** The rising demand for luxurious men's underwear presents opportunities for brands to offer high-quality and comfortable options. - **Sustainable and Eco-friendly Fabrics:** The increasing popularity of sustainable and eco-friendly fabrics, like bamboo, offers opportunities for innovative products that align with consumer values. ### Sectors Adopting This - **Fashion and Apparel:** The fashion and apparel industry can tap into the trend of antibacterial bamboo underwear and offer innovative designs that prioritize comfort and hygiene. - **Textile Manufacturing:** The textile manufacturing industry can explore the use of bamboo-derived materials and develop new techniques for producing antibacterial fabrics. - **Sustainable Fashion:** The sustainable fashion industry can incorporate antibacterial bamboo materials into their product offerings, providing consumers with eco-friendly and odor-reducing options. ## Related on Trend Hunter - [Performance-Focused Undergarments](https://www.trendhunter.com/trends/hux.md) - [3D Contouring Boxers](https://www.trendhunter.com/trends/manmades-the-boxer-brief.md) - [Unique T-Shirt Materials](https://www.trendhunter.com/trends/airknitx-tshirt.md) - [Biodegradable Undergarments](https://www.trendhunter.com/trends/sparepair-underwear.md) - [Breathable Bamboo Sanitary Products](https://www.trendhunter.com/trends/knh.md) - [Health Awareness Undergarments](https://www.trendhunter.com/trends/underaware.md) - [Organic Bamboo Bathrobes](https://www.trendhunter.com/trends/ettitudes-waffle-robe.md) - [High-Quality Bamboo Bedding Capsules](https://www.trendhunter.com/trends/bamboo-bedding.md) - [Cotton Underwear Essentials](https://www.trendhunter.com/trends/signature-cotton-collection.md)