# Superfood Soybean Lattes The Kuromame Broiled Black Soybean Au Lait Can be Enjoyed Hot or Cold By M | Published 2016-06-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/au-lait References: [japantrendshop](http://www.japantrendshop.com/kuromame-black-soybean-au-lait-p-3478.html) The Kuromame Black Soybean Au Lait is a [pre-made latte for on-the-go consumers](https://www.trendhunter.com/trends/minus-coffee-oat-milk-latte) looking to enjoy a healthy and antioxidant-packed beverage in either hot or cold consumption. The drink packets contain dehydrated milk powders mixed with whole roasted black soybeans for an added [source of protein](https://www.trendhunter.com/trends/vitality-menu). The packets are pre-made and portioned making it ideal for consumers to drink while on-the-go simply by adding either hot or cold water to the mixture. While the milky base is powdered, the black roasted soybeans remain whole and are hydrated by the added liquid and release flavor to the beverage. The soybeans provide calcium, protein and vitamins as an additional superfood to add to one's diet. While the packets are ideal for creating beverages, they can also be used in cooking and baking. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 20% | Activity: 35% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Healthy Beverage Options:** The Kuromame Black Soybean Au Lait offers a healthy and antioxidant-packed alternative to traditional lattes, catering to health-conscious consumers. - **On-the-go Convenience:** The pre-made latte packets provide convenience for busy consumers seeking a quick and easy beverage option while on the move. - **Versatility in Usage:** The drink packets can be used not only for beverages but also in cooking and baking, offering versatility and additional value for consumers. ### Where This Applies - **Health Food and Beverage:** The rise of healthy beverage options like the Kuromame Black Soybean Au Lait presents an opportunity for the health food and beverage industry to tap into the growing demand for nutritious drinks. - **Convenience Beverage Market:** The on-the-go convenience provided by pre-made latte packets opens up opportunities in the convenience beverage market, catering to busy professionals and consumers looking for quick and portable beverage choices. - **Food and Culinary Industry:** The versatility of the drink packets in cooking and baking creates disruptive innovation opportunities in the food and culinary industry, allowing for the incorporation of unique flavors and nutritional benefits into a variety of recipes. ## Related on Trend Hunter - [RTD Protein Cold Brew Lattes](https://www.trendhunter.com/trends/protein-cold-brew-latte.md) - [Protein-Rich Latte Mixes](https://www.trendhunter.com/trends/protein-instant-latte.md) - [Ready-to-Drink Protein Lattes](https://www.trendhunter.com/trends/wandering-bear-cold-brew-lattes.md) - [Functional Mushroom Latte Mixes](https://www.trendhunter.com/trends/superfood-instant-latte.md) - [Protein-Packed Coffeehouse Drinks](https://www.trendhunter.com/trends/beans-brews-protein-coffee.md) - [Protein-Packed Plant Foods](https://www.trendhunter.com/trends/maeil-dairies.md) - [Ready-to-Pour Matcha Lattes](https://www.trendhunter.com/trends/yosoy-barista-matcha-avena.md) - [Dairy-Free Iced Latte Coffees](https://www.trendhunter.com/trends/atlr72-green-drop-coffee.md) - [Protein-Rich Latte Mixes](https://www.trendhunter.com/trends/javi-instant-protein-latte.md)