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# Sophisticated Industrial Timepieces
The Atto Verticale Original Watch Has a Vintage Feel

By Michael Hemsworth | Published 2020-08-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/atto-verticale-original-watch
References: [tuvie](http://www.tuvie.com/modern-atto-verticale-origin-manual-wind-watch-with-vintage-style/) & [touchofmodern](https://www.touchofmodern.com/sales/attoverticale-7903c8f7-477d-4732-b866-d0c2bb6ed365)

The Atto Verticale Original Watch is an industrial accessory for those seeking out a stylish yet functional timepiece that will meet their everyday needs in a fashionable manner. The [vintage-style timepiece](https://www.trendhunter.com/trends/vintage-alarm-clock-wristwatch) has a [hand-wound mechanical movement](https://www.trendhunter.com/trends/classivo-43) that is positioned into an anodized aluminum case to highlight a somewhat [minimalist look that's almost illusory](https://www.trendhunter.com/trends/anoma-a1-optical). The watch measures 42mm in diameter and 13.5mm in thickness, and uses interchangeable straps to let users change up the look as they require.

The Atto Verticale Original Watch has a unisex design that will suit any wearer and features a crown on the top that only requires a daily winding for 30 seconds to provide all-day use. This will eliminate the need for replaceable batteries to keep it functional at all times.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 42% | Activity: 8% | Freshness: 9%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### What's Driving This Trend

- **Vintage-style Timepieces:** Opportunity for watchmakers to create more vintage-inspired industrial timepieces with mechanical movements and minimalist looks.
- **Interchangeable Straps:** Opportunity for accessory companies to create more customizable watch straps for consumers to change up their look.
- **Daily Winding Functionality:** Opportunity for watchmakers to further implement mechanical movements that require daily winding for sustainable and eco-friendly options.

### Who This Affects Most

- **Watchmaking:** The vintage-style and functional features of the Atto Verticale Original Watch highlights opportunities for watchmakers to innovate in design and mechanics.
- **Accessories:** The interchangeable straps of the Atto Verticale Original Watch sets the standard for more customizable and versatile watch accessories created for consumers.
- **Sustainability:** By eliminating the need for replaceable batteries, the Atto Verticale Original Watch points to opportunities for watchmakers to implement eco-friendly mechanical movements for sustainable options.

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