# Sustainable Plant-Based Seafood The Atlantic Natural Foods Tuno is an Eco-Friendly Alternative By Michael Hemsworth | Published 2018-11-02 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/atlantic-natural-foods References: [foodbev](https://www.foodbev.com/news/atlantic-natural-foods-creates-plant-based-tuna-alternative/) & [atlanticnaturalfoods](https://atlanticnaturalfoods.com) Overfishing and population depletion is becoming a major issue around the world, so the [Atlantic Natural Foods Tuno](https://www.trendhunter.com/trends/sea-veggie-burgers) has been developed as a more sustainable alternative to canned tuna. The plant-based tuna-like product comes in several flavor options and features a taste and texture that is very similar to conventional tuna to make it a sustainable alternative to choose for your recipes. The product will be launched in December at major retailers including [Walmart](https://www.trendhunter.com/trends/tonnino-yellowfin-tuna), [Amazon](https://www.trendhunter.com/trends/fresh-plant-based) and Safeway to make it applicable for mainstream consumers to choose. Speaking on the Atlantic Natural Foods Tuno, ANF Chairman and Founder Douglas Hines said, "We leveraged real experience in seafood, including partners around the globe combining 100+ years’ experience in harvesting and production, to develop a plant-based innovation that meets the highest standards for product excellence, but also at a family-friendly value that most shoppers can afford. Plant-based protein alternatives are our future, and we’re committed to delivering healthful, sustainable foods to future generations." ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 44% | Activity: 71% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Seafood:** Rising awareness of overfishing and population depletion provides opportunities for developing plant-based innovations in seafood industry. - **Sustainability:** Growing demand for sustainable products creates huge potential for developing sustainable food alternatives. - **Alternative Proteins:** Increased demand for alternative protein sources opens up a significant market for plant-based seafood products. ### Sectors Adopting This - **Food and Beverage:** The plant-based seafood industry is a disruptive innovation opportunity for the food and beverage industry, especially canned food manufacturers. - **Retail:** Plant-based seafood products like Tuno have great potential for retailers looking to meet the growing demand for sustainable and plant-based products. - **Sustainable Fishing:** Developing plant-based seafood alternatives can help organizations in the sustainable fishing industry address the problem of overfishing and population depletion. ## Related on Trend Hunter - [Fish-Free Tuna Products](https://www.trendhunter.com/trends/new-plantbased-tuna.md) - [Vegan Canned Tunas](https://www.trendhunter.com/trends/vegan-canned-tuna.md) - [Omega-Rich Tuna Alternatives](https://www.trendhunter.com/trends/future-farm-tuna.md) - [Whole-Cut Plant-Based Tuna](https://www.trendhunter.com/trends/impact-food.md) - [Plant-Based Tuna Cubes](https://www.trendhunter.com/trends/current-tuna.md) - [Plant-Based Tuna Products](https://www.trendhunter.com/trends/franklin-farms-plantbased-tuna.md) - [Meatless Tuna Alternatives](https://www.trendhunter.com/trends/vegtoona.md) - [Plant-Based Tinned Fish](https://www.trendhunter.com/trends/seed-to-surf.md) - [Plant-Based Tuna Spreads](https://www.trendhunter.com/trends/tunah.md)