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# Aristocratic Oil Packaging
The Atipus Oleum Priorat Branding is Stylistically Flawless

By Jamie Danielle Munro | Published 2011-06-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/atipus-oleum-priorat
References: [lovelypackage](http://lovelypackage.com/oleum-priorat/) & [atipus](http://www.atipus.com/)

The Atipus Oleum Priorat packaging for the oil brand is elegant and sleek. This design uses the power of minimalism with a few frills to gain attention from consumers.

For anyone who is looking for a [cooking oil](https://www.trendhunter.com/trends/pompeian-squeeze) featuring a package that meets the same high standards as the content, this Atipus Oleum Priorat design is the perfect solution. The clear bottle allows one to catch a glimpse of the contents, heightening the desire to purchase the product. Looking to the outside of the bottle, the font is set in front of a backdrop of [elegant spirals](https://www.trendhunter.com/trends/zacapa-rum) that look fit for a queen.

The [Atipus Oleum Priorat oil branding](https://www.trendhunter.com/trends/olio-piro) demonstrates that it is not always necessary to use overly decorative designs to garner attention.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 6% | Activity: 4% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Minimalist Packaging:** Opportunities for disruptive innovation in simplifying packaging designs across a range of industries to attract consumers seeking understated elegance.
- **Transparent Packaging:** Opportunities for disruptive innovation in clear packaging designs in industries such as food and beauty to showcase high quality and natural ingredients.
- **Spiral Branding:** Opportunities for disruptive innovation in incorporating elegant spiral designs in branding across industries to evoke a sense of royalty and elegance.

### Who This Affects Most

- **Food Packaging:** Opportunities for disruptive innovation in simplifying and showcasing high quality food products with minimalist and transparent packaging designs.
- **Beauty Packaging:** Opportunities for disruptive innovation in using minimalist and transparent packaging designs in the beauty industry to highlight natural and organic ingredients.
- **Luxury Branding:** Opportunities for disruptive innovation in incorporating elegant and regal designs, such as spirals, in the branding of luxury products for a sophisticated and timeless appeal.

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