# Unique Fitness Plan Apps Athli Has Announced the Addition of Three New Trainers By Kalin Ned | Published 2024-06-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/athli References: [insider.fitt.co](https://insider.fitt.co/press-release/athli-app-announces-expansion-with-the-addition-of-three-new-trainers/)  Athli, a [women's fitness app](https://www.trendhunter.com/trends/shred-app) founded by celebrity trainer Linn Löwes and owned by Appex Group Inc., welcomes three new trainers to its roster — Bente Strøm, Felicia Lindkvist, and Maisie-Rose Seltzer-Eade. This expansion introduces fresh and [diverse fitness plans](https://www.trendhunter.com/trends/mygainplan) to the platform, catering to a broader audience and enhancing the app's offerings. Each trainer will launch two unique fitness plans that will provide users with new and engaging content tailored to their individual needs and goals. At its core, the app also seeks to promote empowerment. The inclusion of these new trainers aligns with Athli’s mission to offer a [comprehensive fitness experience](https://www.trendhunter.com/trends/wellness-platforms) for women. By bringing in trainers with varied expertise and backgrounds, the app aims to provide a wider variety of workout options, ensuring that users can find programs that resonate with their preferences. Image Credit: Athli ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 92% | Activity: 89% | Freshness: 25% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What's Driving This Trend - **Diverse Trainer Integration:** Incorporating multiple trainers with distinct expertise enhances the variety and personalization of fitness app offerings. - **Custom Fitness Plans:** The launch of tailored fitness plans for each user caters to a demand for individualized health and wellness solutions. - **Women-only Fitness Platforms:** Apps exclusively for women create inclusive and empowering fitness environments. ### Who This Affects Most - **Digital Fitness Apps:** The growing market for digital fitness apps reflects a shift towards remote and accessible wellness solutions. - **Health and Wellness:** The health and wellness industry sees increased user engagement through personalized and diverse training options. - **Technology-driven Fitness:** Innovations in technology-driven fitness apps are meeting the demand for on-the-go, customized workout plans. ## Related on Trend Hunter - [Celebrity Trainer Workout Apps](https://www.trendhunter.com/trends/beverly-hills-workout-app.md) - [AI Fitness Coaches](https://www.trendhunter.com/trends/my-ai-trainer.md) - [Expanded Functional Fitness Programs](https://www.trendhunter.com/trends/expertled-training-programs.md) - [Comprehensive Fitness Training](https://www.trendhunter.com/trends/loadmuscle.md) - [AI Fitness Coaches](https://www.trendhunter.com/trends/fitai.md) - [Personalized Fitness Plans](https://www.trendhunter.com/trends/obe.md) - [AI-Driven Strength Training Apps](https://www.trendhunter.com/trends/strength-training-app.md) - [AI-Driven Fitness Models](https://www.trendhunter.com/trends/fitness-model.md) - [Customizable Fitness Apps](https://www.trendhunter.com/trends/levrfit.md)