# Youthfully Sporty Editorials David Novotny Dons Athletic Menswear Looks for Michal Jakubec's Shoot By Jana Pijak | Published 2014-12-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/athletic-menswear-editorial References: [malemodelscene.net](http://www.malemodelscene.net/fresh-faces/david-novotny-michal-jakubec/) & [mmanagement.sk](http://www.mmanagement.sk/) David Novotny sports athletic menswear looks in this colorful editorial by photographer Michal Jakubec. The modeling newcomer poses against vibrant background vignettes while sporting a wardrobe of [hot pink performance wear](https://www.trendhunter.com/trends/effortlessly-cool), printed statement tees and protective sporting gear accessories like helmets and ski goggles. The models also poses with ski and glove props and carries a pair of colorful sneakers around his neck. In addition to his athletic menswear staples, David Novotny also dons a more tailored get-up in this series and shows that he can pull off both boyish and sophisticated styling. The M Management face is originally from Bratislava and proves he is a talent to take notice off despite of his lack of modeling experience. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 85% | Activity: 57% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Athletic Menswear:** Opportunity for designers to create fashionable and functional athletic wear for men, incorporating bold colors and statement prints. - **Accessories for Sport:** Opportunity for businesses to create protective sporting gear accessories, such as colorful helmets and ski goggles, that are fashionable as well as functional. - **Colorful Sneakers:** Opportunity for sneaker brands and designers to create colorful and versatile sneakers that can be worn both athletically and casually. ### Sectors Adopting This - **Athletic Wear Industry:** The athletic wear industry can capitalize on the trend for bright, fashionable athletic wear for men. - **Sporting Goods Industry:** The sporting goods industry can develop and market fashionable and functional protective gear accessories, to meet the demand from customers who are interested in looking good while playing sports. - **Footwear Industry:** Opportunity for footwear industry to create colorful, stand-out sneakers that can be worn both for sports and casual wear. ## Related on Trend Hunter - [Athlete-Approved Jewelry Campaigns](https://www.trendhunter.com/trends/curb-chain-collection.md) - [Athlete Swimwear Knit Fusion](https://www.trendhunter.com/trends/tom-daley-swimwear.md) - [Athlete Celebrity Campaigns](https://www.trendhunter.com/trends/zne-collection.md) - [Retro Sports Capsules](https://www.trendhunter.com/trends/marty-supreme.md) - [Dynamic Athleisure Menswear Ranges](https://www.trendhunter.com/trends/red-run-menswear-collection.md) - [Fashionable Sportswear Collaborations](https://www.trendhunter.com/trends/asics-novalis-release.md) - [Elevated Fall Tennis Fashion](https://www.trendhunter.com/trends/y3-fw25-tennis.md) - [Reinvented Motorcross Gear](https://www.trendhunter.com/trends/kiko-kostadinov-x-fox-lab.md) - [Youth Streetwear Launches](https://www.trendhunter.com/trends/diary-1999.md)