# Expansive Designer Home Collections Athena Calderon Designs a Whole Capsule with Crate & Barrel By Amy Duong | Published 2022-12-23 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/athena-calderone References: [design-milk](https://design-milk.com/athena-calderone-drops-a-home-collection-with-crate-barrel/) & [redirect.viglink](https://redirect.viglink.com/?format=go&jsonp=vglnk_167173746461811&key=6ab1d62aaf9dbafae96546ba3ca1b2ac&libId=lbzbbk8h0100x1tt000DLkbf6kczd&loc=https%3A%2F%2Fdesign-milk.com%2Fathena-calderone-drops-a-home-collection-with-crate-barrel%2F&v=1&out=https%3A%2F%2Fbit.ly%2F3eTW6J9&ref=https%3A%2F%2Fdesign-milk.com%2Fcategory%2Fhome-furnishings%2Fpage%2F9%2F&title=Athena%20Calderone%20Drops%20a%20Home%20Collection%20With%20Crate%20%26%20Barrel&txt=%3Cstrong%3ECrate%20%26amp%3B%20Barrel%3C%2Fstrong%3E)  Designer [Athena](https://www.trendhunter.com/trends/athena-standing-desk) Calderone works in collaboration with [Crate & Barrel](https://www.trendhunter.com/trends/lucia-eames) to launch a full home collection that is made up of an impressive 137 pieces. This ranges from large furniture down to dinnerware as well, all of which are made with inspiration drawn from ancient forms and designs that are collected throughout the years. Senior Vice President of Product Design and Had of [Metaverse](https://www.trendhunter.com/trends/crate-barrel) and Web 3.0 Sebastian Brauer states that “We were thrilled to work with Athena to create timeless pieces that transcend trends. Athena’s aspirational vision and commitment to live beautifully coupled with our design-centric craftsmanship and values of living with purpose and intention come through in the authentic details and materials across this lifestyle collection.” Image Credit: Crate & Barrel ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 60% | Activity: 24% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Why This Trend Is Growing - **Collaborative Designer Capsules:** Collaboration between designers and brands to create full home collections presenting opportunities for new market segments. - **Ancient-inspired Home Designs:** Using inspiration from ancient designs, home collections can create unique brand differentiation and appeal to consumers seeking unique finds. - **Purposeful and Intentional Home Living:** Creating home collections that align with values of purposeful and intentional living, specifically targeting conscious consumers. ### Industries Being Reshaped - **Furniture Manufacturing:** With the growth of designer home collections, furniture manufacturers can expand their offerings and appeal to new customer segments through collaborative design projects. - **Retail Industry:** The expansion of designer home collections provides opportunities for retailers to differentiate themselves in an increasingly crowded market. - **Tableware and Kitchen Products:** Collaborative designer home collections that include tableware and kitchen products present innovative opportunities for companies in the tabletop and kitchen space. ## Related on Trend Hunter - [Artist-Inspired Home Décor](https://www.trendhunter.com/trends/lucia-eames.md) - [Chef-Inspired Kitchen Lines](https://www.trendhunter.com/trends/gaby-dalkin.md) - [Timeless Collaborative Home Furniture](https://www.trendhunter.com/trends/rafael-de-crdenas.md) - [Restauranteur-Approved Housewares](https://www.trendhunter.com/trends/crate-barrel-and-daniel-humm.md) - [Designer Holiday Homeware](https://www.trendhunter.com/trends/anthropologie-1.md) - [Demolition-Free Home Renovation Decor](https://www.trendhunter.com/trends/home-renovation-collection.md) - [Seasonal Limited Home Designs](https://www.trendhunter.com/trends/thermass.md) - [Aegean Architecture-Inspired Home Designs](https://www.trendhunter.com/trends/arkhe-collection.md) - [Curated Homeware Collections](https://www.trendhunter.com/trends/a-common-thread.md)