# Adventurous Hipster Catalogs The Atelier de l’Armee Fall/Winter 2013 Lookbook Embraces Natur By Jana Pijak | Published 2013-11-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/atelier-de-larmee References: [fuckingyoung.es](http://fuckingyoung.es/atelier-de-larmee-fallwinter-2013-lookbook/) & [atelierdelarmee](http://atelierdelarmee.com/) The Atelier de l’Armée Fall/Winter 2013 Lookbook brings a rugged and adventurous visual concept to life. Capturing an array of stunning landscape views and candid model snaps, this catalog highlights the label's use of military fabrics and deadstock leather materials. Founded by creative duo Joost Doeswijk and Elza Wandler, Atelier de l’Armée presents their unique and artisan line of handmade canvas and leather bags and other goods that include vintage-inspired glove accessories. This impeccably crafted line of leather goods embodies a nostalgic and artisan aesthetic that is hipster-approved. The lifestyle label's lookbook embodies its signature branding and promotes the company's quality crafted products. Displaying a unique and timeless design aesthetic, the pieces appeal to consumers of all ages. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 90% | Activity: 88% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Rugged Adventure:** The Atelier de l'Armée Fall/Winter 2013 Lookbook embraces a rugged and adventurous visual concept, presenting disruptive innovation opportunities for outdoor apparel and adventure travel industries. - **Military-inspired Fashion:** The use of military fabrics and deadstock leather materials in the Atelier de l'Armée Fall/Winter 2013 Lookbook showcases disruptive innovation opportunities for fashion and accessories industries. - **Handmade Aesthetic:** Atelier de l'Armée's line of handmade canvas and leather bags promotes a nostalgic and artisan aesthetic, creating disruptive innovation opportunities for the handcrafted goods industry. ### Who This Affects Most - **Outdoor Apparel:** The rugged and adventurous concept of the Atelier de l'Armée Fall/Winter 2013 Lookbook presents disruptive innovation opportunities for the outdoor apparel industry, such as creating sustainable and durable garments for outdoor enthusiasts. - **Adventure Travel:** The Atelier de l'Armée Fall/Winter 2013 Lookbook's focus on rugged adventure visuals provides disruptive innovation opportunities for the adventure travel industry, encouraging the development of unique and immersive travel experiences. - **Fashion Accessories:** The military-inspired fabrics and deadstock leather materials showcased in the Atelier de l'Armée Fall/Winter 2013 Lookbook open up disruptive innovation opportunities for the fashion accessories industry, inspiring the creation of edgy and unique accessory designs. ## Related on Trend Hunter - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Scrapbook-Inspired Fall Fashion](https://www.trendhunter.com/trends/creative-class-uniform.md) - [Urban Explorer-Centric Accessories](https://www.trendhunter.com/trends/topologie-1.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Creative Urban Collaborative Fashion](https://www.trendhunter.com/trends/a-days-march.md) - [Seaside-Influenced Fall Menswear](https://www.trendhunter.com/trends/fort-2.md) - [Modular Fall-Ready Layered Fashion](https://www.trendhunter.com/trends/arcs-2.md)