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# Poolside Ice Cream Flavors
Jeni's Has a New 'The the Pool' Ice Cream Lineup for Summer

By Katherine Pendrill | Published 2022-07-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/at-the-pool
References: [brandeating](https://www.brandeating.com/)

![Poolside Ice Cream Flavors](https://cdn.trendhunterstatic.com/thumbs/482/at-the-pool.jpeg)

Jeni's Splendid Ice Creams is making a splash this summer with the launch of its new 'At the Pool' ice cream lineup.

Just in time for the hottest days of the year, Jeni's is releasing a collection of ice cream flavors inspired by everyone's favorite summer pastime: spending time at the pool. The new flavors will roll out on a staggered schedule, with a new flavor dropping each week in July. In total, there are five new limited-edition ice cream flavors to choose from. One standout from the collection is the Watermelon Taffy ice cream flavor, which consists of watermelon sour candy-flavored ice that's been infused with a bit of buttermilk and fresh cultured buttery for that extra tang. Another tasty option is the Golden Nectar ice cream, which features golden sweet cream ice cream that "tastes like a chilled summer chai [minus the tea] with firecracker-like snaps of aerated toffee candy."

Image Credit: Jeni's Splendid Ice Creams

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 34% | Activity: 52% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Summer-themed Products:** Opportunity to create limited-edition summer-themed products in various industries such as food, fashion, and beauty.
- **Staggered Release Strategy:** Opportunity to implement a staggered release strategy for new product launches to generate excitement and keep customers engaged.
- **Unconventional Flavors:** Opportunity to experiment with unconventional flavors in food and beverage industries, creating unique and unexpected taste experiences.

### Sectors Adopting This

- **Food:** Food industry can create limited-edition summer-themed products and experiment with unconventional flavors.
- **Fashion:** Fashion industry can release summer-themed clothing and accessories collections following a staggered release strategy to keep customers engaged.
- **Beauty:** Beauty industry can create limited-edition summer-themed products with unconventional scents and ingredients, following a staggered release strategy.

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