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# At-Home Lab Tests
Base's Mail-In Test Kits Help to Improve Sleep, Diet, Stress and More

By Laura McQuarrie | Published 2021-06-02 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/at-home-lab-test
References: [engadget](https://www.engadget.com/base-145520202.html?src=rss_b2c) & [get-base](https://get-base.com/)

Base makes nutritionist- and doctor-approved [at-home lab tests](https://www.trendhunter.com/trends/mitochondrial-testing) so that people can enhance their health in different areas. There are two different plans for getting closer to health goals: BASE IMPROVE for identifying and improving symptoms and BASE MONITOR for staying on top of health throughout the year.

With an at-home test kit, users will get to see improvements to their health, sleep, stress and brain with the at-home lab testing component and the [companion digital tracking app](https://www.trendhunter.com/trends/advanced-labs). When it comes to getting started with Base, users will be directed to choose an area of focus, as narrowed down by a short online quiz. With the guided tracking app and the results of their [saliva or blood test](https://www.trendhunter.com/trends/bloodtrack), they'll get a score and challenges to boost their health.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 53% | Activity: 53% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **At-home Health Monitoring:** Opportunity for disruptive innovation in creating more comprehensive at-home health monitoring solutions which can test various health indicators.
- **Personalized Health Coaching:** Opportunity for disruptive innovation in creating personalized health coaching services based on at-home lab test results.
- **Digital-based Health Services:** Opportunity for disruptive innovation in creating digital-based health services that offer lab tests, tracking apps, and coaching services for users.

### Industries Being Reshaped

- **Healthcare Industry:** Opportunity for healthcare providers to incorporate at-home lab test and digital tracking app services to provide personalized health monitoring solutions.
- **Wellness Industry:** Opportunity for wellness providers to create new at-home lab testing, tracking, and coaching services for users seeking better health and wellness solutions.
- **Digital Health Industry:** Opportunity for digital health companies to expand their offerings to include at-home lab testing, tracking, and coaching services for users.

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