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# Elegant Aesthetic PCs
The Asus Zenbook Series Highlights a Stylish PC Aesthetic at CES 2017

By Michael Hemsworth | Published 2017-01-05 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/asus-zenbook-series
References: [geeky-gadgets](http://www.geeky-gadgets.com/new-asus-zenbook-series-announced/) & [press.asus](https://press.asus.com/PressReleases/p/ASUS-Announces-Upgraded-Laptop-and-AiO-Series-Featuring-7th-Gen-Intel-Core-Kaby-Lake-Processors-)

Despite the Asus Zenbook Series laptops looking like a high-end piece of computing equipment, the laptops are designed to be a powerful alternative for those who need strong PC power. Debuting at CES 2017, the new Asus Zenbook Series laptops include the UX310 and the UX510 which are 13-inches and 15-inches in size, respectively.

The Asus Zenbook Series laptops are lightweight and feature a whopping 12-hour battery within the design that is paired with up to 16GB of RAM. [Harman Kardon](https://www.trendhunter.com/trends/zenbook-14-oled-ux3405m) audio systems are fitted with each of the laptops in the series, while the screen on each laptop PC is boasted to be QHD+ and anti-glare. The Asus Zenbook Series laptops will feature 7th generation [Intel](https://www.trendhunter.com/trends/asus-zenbook-14-oled) [Core i7](https://www.trendhunter.com/trends/ultraslim-laptop) and i5 processors, depending on the model chosen.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 47% | Activity: 22% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Computers](https://www.trendhunter.com/computers)

## Key Themes

### What's Driving This Trend

- **Stylish PC Aesthetic:** Opportunity for PC manufacturers to create sleek and elegant designs that appeal to consumers looking for both functionality and aesthetics.
- **Lightweight Laptops:** Room for innovation in creating powerful laptops that are lightweight and portable for professionals on the go.
- **Long Battery Life:** Opportunity for companies to develop laptops with extended battery life to meet the demands of users who require all-day usage without the need for frequent charging.

### Who This Affects Most

- **PC Manufacturing:** PC manufacturers can leverage the trend of stylish PC aesthetics to differentiate themselves in the highly competitive market.
- **Consumer Electronics:** Opportunity for consumer electronics brands to create lightweight and powerful laptops that cater to professionals and individuals seeking a balance between performance and convenience.
- **Audio Technology:** Companies specializing in audio technology can capitalize on the growing trend of integrating high-quality audio systems into laptops, enhancing the overall user experience.

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