# Transformative Device Stands The Astuto Laptop Stand is Portable and Ergonomic By Mary Van Puymbroeck | Published 2017-05-30 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/astuto-laptop-stand References: [kickstarter](https://www.kickstarter.com/projects/888974613/imoov-the-ultimate-ultraportable-device-stand?ref=bv3q3k) iMoov has launched a [Kickstarter](https://www.trendhunter.com/trends/acestand-2) campaign for its 'Astuto' laptop stand. This device is unique in that it is ultra portable, multi-device capable and ergonomic. The Astuto laptop stand unfolds from the size of a small laptop to a sturdy table in less than ten seconds. With straps connecting the legs, the Astuto sits comfortably on the user's lap, a desk, or can be shared between two people. The Astuto helps banish back and neck pain by raising screens to eye level so one can work comfortably. Tablets, cell phones and laptops are all easily supported by the Astuto's six position configuration. Designed in conjunction with iMoov's portable 'Teclado Bluetooth keyboard,' the Astuto laptop stand is designed for maximum versatility. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 32% | Activity: 85% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### Why This Trend Is Growing - **Ultra Portable Laptop Stands:** Opportunity for companies to develop lightweight, foldable laptop stands that offer convenience and ergonomic benefits. - **Multi-device Capable Stands:** Potential for innovation in stands that can support not only laptops but also tablets and cell phones, catering to the needs of multi-device users. - **Ergonomic Laptop Stand Design:** Room for creativity in designing laptop stands that prioritize ergonomics, reducing back and neck pain for users. ### Industries Being Reshaped - **Technology Accessories:** Innovation opportunities for companies specializing in developing laptop stands and other tech accessories. - **Furniture Manufacturing:** Potential for furniture manufacturers to expand their product range by incorporating ergonomic laptop stands into their offerings. - **Office Supply Retail:** Opportunity for office supply retailers to capitalize on the demand for ergonomic laptop stands and offer a variety of options to consumers. ## Related on Trend Hunter - [Ultra-Slim Folding Laptop Stands](https://www.trendhunter.com/trends/metastand-pro.md) - [Multi-Purpose Computer Stands](https://www.trendhunter.com/trends/computer-stand3.md) - [Highly Portable Laptop Stands](https://www.trendhunter.com/trends/maxtand-20.md) - [Lightweight Aluminum Laptop Stands](https://www.trendhunter.com/trends/native-union-fold.md) - [Slender Ergonomic Laptop Stands](https://www.trendhunter.com/trends/onepiece-laptop-stand.md) - [Elevated Rotating Laptop Stands](https://www.trendhunter.com/trends/casa-hub.md) - [Collapsible Laptop Holder Stands](https://www.trendhunter.com/trends/portable-macbook-stand.md) - [Origami-Inspired Laptop Stands](https://www.trendhunter.com/trends/origami-x9-sleeve.md) - [Slim Laptop Connectivity Stands](https://www.trendhunter.com/trends/tiktaalik-hubstand.md)