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# Co-Branded Debit Cards
AstroPay Debuts a New Debit Card with the Wolverhampton Wanderers

By Kanesa D | Published 2023-03-13 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/astropay
References: [crowdfundinsider](https://www.crowdfundinsider.com/2023/03/203545-online-payments-fintech-astropay-introduces-visa-debit-card-co-branded-with-wolves/) & [astropay](https://www.astropay.com/)

![Co-Branded Debit Cards](https://cdn.trendhunterstatic.com/thumbs/500/astropay.jpeg)

AstroPay, an online payment option used by millions of customers worldwide, has announced the release of the AstroPay Wolves debit card, a new co-branded product with the [Wolverhampton Wanderers](https://www.trendhunter.com/trends/wolves-esports), also known as Wolves, of the [English Premier League](https://www.trendhunter.com/trends/infinit3-io).

The card is described as “a virtual debit card enabled by [Visa](https://www.trendhunter.com/trends/topgolf-callaway), a world leader in digital payments, that comes free of charge to AstroPay’s users and can be used internationally online or at any store through Google Pay.”

The card boasts a range of benefits, including 20% cash back on purchases in the Wolves Official Store, collectible AstroCoins, and giveaway opportunities.

“We’re excited to see this next stage of our partnership with AstroPay come to life with the launch of the AstroPay Wolves debit card. Since the start of our partnership in summer 2022 AstroPay have remained committed to rewarding and engaging with Wolves fans, and the launch of this product further demonstrates their commitment to our loyal fanbase,” said Russell Jones, Wolves’ general manager for marketing & commercial growth.

Image Credit: AstroPay

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 16% | Activity: 25% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### Key Themes Behind This Trend

- **Co-branded Debit Cards:** Co-branded debit cards are becoming more popular as companies partner with sports teams and other organizations to offer exclusive benefits to customers.
- **Virtual Debit Cards:** Virtual debit cards are disrupting traditional payment methods, as they offer ease and convenience to customers for online and in-store purchases.
- **Cash-back Rewards:** More companies are offering cash-back rewards to customers as a way to incentivize spending and encourage loyalty.

### Where This Applies

- **Sports:** Sports teams and organizations are partnering with companies to offer co-branded debit cards with exclusive benefits to fans.
- **Payment Processing:** Payment processors are adapting to the rise of virtual debit cards, offering easy and secure payment options for customers shopping online and in-store.
- **Retail:** Retailers can partner with companies and organizations to offer co-branded debit cards with cash-back rewards, driving sales and customer loyalty.

## Related on Trend Hunter

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