# Upscale Sporting Menswear The Astrid Andersen Autumn/Winter 2013 Collection is Athletic By Jordy E | Published 2013-01-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/astrid-andersen-autumnwinter-2013 References: [sheermag](http://www.sheermag.com/fashion/2013/01/07/london-collections-astrid-anderson/) & [astridandersen](http://www.astridandersen.com) The Astrid Andersen Spring/Summer 2013 collection introduces a current form of athleticism. The display of [sporting apparel](https://www.trendhunter.com/trends/umbro-4) took place at the London Collections: Men event, bringing together some of the industry's top designers and critics. What remains instantly apparently in this Spring/Summer 2013 Astrid Andersen line its its preference for [baggy sweaters, jerseys and loose pants](https://www.trendhunter.com/trends/junya-watanabe-x-reigning-champ). This set of apparel is altogether active, bringing a fresh and rather energetic vibe to fans of the brand. Hip hop notes are also present throughout as many of these pieces mimic the apparel that one would find in a [1980s rap video](https://www.trendhunter.com/trends/marty-supreme). This music meets the basketball court theme is certainly novel, and breaks with the common British sensibility motifs that one often finds at this annual showing. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 98% | Activity: 61% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Key Themes Behind This Trend - **Athletic Menswear:** The Astrid Andersen collection showcases a current form of athleticism through its baggy sweaters, jerseys, and loose pants. - **Hip Hop-inspired Fashion:** The collection brings a fresh and energetic vibe by incorporating hip hop elements into its designs. - **Redefining British Sensibility:** The Astrid Andersen collection breaks away from traditional British sensibility motifs, offering a unique and novel style. ### Where This Applies - **Fashion Retail:** Retailers can tap into the demand for athletic menswear by featuring the Astrid Andersen collection in their stores. - **Streetwear:** The hip hop-inspired designs of Astrid Andersen open up opportunities for streetwear brands to incorporate similar elements into their products. - **Fashion Events and Exhibitions:** Event organizers can explore collaborations with Astrid Andersen to showcase innovative and unconventional fashion trends. ## Related on Trend Hunter - [Dynamic Athleisure Menswear Ranges](https://www.trendhunter.com/trends/red-run-menswear-collection.md) - [Spring Technical Apparel](https://www.trendhunter.com/trends/acoldwall-5.md) - [Co-Branded Athleisure Capsules](https://www.trendhunter.com/trends/umbro-4.md) - [Refined Active Essentials](https://www.trendhunter.com/trends/ted-baker-sport.md) - [Football Star Capsule](https://www.trendhunter.com/trends/tru-kolors-x-ae.md) - [Chic Wintry Athletic Apparel](https://www.trendhunter.com/trends/wintry-athletic-apparel.md) - [Seaside-Influenced Fall Menswear](https://www.trendhunter.com/trends/fort-2.md) - [seasonal spring wardrobes](https://www.trendhunter.com/trends/british-watersports-collegiate-prep.md) - [Luxurious Spring-Ready Streetwear](https://www.trendhunter.com/trends/ambush-5.md)