# Futuristic Carbon-Fiber Cars The New Aston Martin 'Vanquish' Commercial is Mind Blowing By Katie Pagnotta | Published 2013-02-15 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/aston-martin-vanquish-commercial References: [highsnobiety](http://www.highsnobiety.com/2013/02/15/video-the-new-aston-martin-vanquish-advanced-engineering-exquisite-styling/) & [astonmartin](http://www.astonmartin.com/cars/vanquish) The recently released Aston Martin 'Vanquish' commercial takes you on a futuristic journey. The short commercial shows a dissection of the speed machine and reassembles the vehicle until it is in all its glory. The fantastic [short film](https://www.trendhunter.com/trends/relax-we-care) features an intense soundtrack that is instrumental and uplifting. As the car assembles the music progressively rises and becomes more powerful. The 'Vanquish' defines the new "Super Grand Tourer" category in the auto industry. It is a sleek vehicle made with a [carbon-fiber body](https://www.trendhunter.com/trends/2027-bentley-continental-gt-supersports). The visually stimulating video showcases every intricate detail of the vehicle and is an entrancing depiction of the [future of automobiles](https://www.trendhunter.com/trends/meta-turismo). The new Aston Martin 'Vanquish' commercial is hypnotizing and reels in car enthusiasts looking towards the future of transportation. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 34% | Activity: 53% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Futuristic Cars:** Disruptive innovation opportunity: Explore the use of advanced materials like carbon-fiber for creating sleek and visually stimulating vehicles. - **Super Grand Tourers:** Disruptive innovation opportunity: Define and develop a new category of high-performance luxury vehicles that offer both speed and comfort for long-distance touring. - **Automotive Visual Storytelling:** Disruptive innovation opportunity: Create captivating and immersive commercials that showcase the intricate details of vehicles while evoking emotions and anticipation for the future of transportation. ### Industries Being Reshaped - **Automotive Manufacturing:** Disruptive innovation opportunity: Embrace the use of carbon-fiber and other advanced materials to revolutionize the design and production of cars, improving performance and fuel efficiency. - **Luxury Automobile:** Disruptive innovation opportunity: Redefine the concept of luxury automobiles by introducing a new category of Super Grand Tourers that combine exceptional speed, comfort, and future-forward design. - **Advertising and Marketing:** Disruptive innovation opportunity: Push the boundaries of automotive commercial storytelling by leveraging visually stunning techniques to engage car enthusiasts and create a sense of anticipation for innovative vehicles. ## Related on Trend Hunter - [Ultra-Rare Open-Cockpit Hypercars](https://www.trendhunter.com/trends/dbr22.md) - [Ultra-Exclusive Supercar Designs](https://www.trendhunter.com/trends/aston-martin-valiant.md) - [Ultra-Futuristic Modern Cars](https://www.trendhunter.com/trends/mercedesbenz-vision-oneeleven.md) - [F1-Inspired SUV Models](https://www.trendhunter.com/trends/aston-martin-dbx707-amr24-edition.md) - [Twin-Turbo Supercars](https://www.trendhunter.com/trends/2022-vantage-roadster.md) - [Anniversary-Honoring Manual Supercars](https://www.trendhunter.com/trends/aston-martin-valour.md) - [Bespoke Automotive-Branded Bikes](https://www.trendhunter.com/trends/jlaverick-aston-martin-1r.md) - [Juxtaposing Powerful Sportscars](https://www.trendhunter.com/trends/supersport.md) - [Carbon-Loaded Luxury Sports Cars](https://www.trendhunter.com/trends/2027-bentley-continental-gt-supersports.md)