# Superlatively Strong Coffee The 'Ass Kicker' from Viscous Coffee Contains 5 Grams of Caffeine By Joey Haar | Published 2016-09-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ass-kicker References: [mashable](http://mashable.com/2016/09/06/ass-kicker-adelaide-cafe/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_source=feedly&utm_medium=webfeeds) & [facebook](https://www.facebook.com/Viscous-Coffee-713157875471093/) The 'Ass Kicker,' a coffee option from Adelaide, Australia's 'Viscous Cafe,' contains as much caffeine as more than 80 normal cups of coffee. A large cup of Ass Kicker contains [five grams of caffeine](https://www.trendhunter.com/trends/stone-creek-coffee-escape-pods), while a normal cup of coffee has somewhere in the range of 40 milligrams. This insanely high level of caffeine is achieved through combining as much coffee as possible into the creation of the drink. Viscous Cafe first pours [pure espresso](https://www.trendhunter.com/trends/readytogo-espresso) over cold drip ice cubes, then adds textured milk, cold drip drizzle, and more cold drip ice cubes. The result purportedly tastes more like toffee than coffee. But this sweetness shouldn't encourage drinkers to imbibe immediately; drinking the Ass Kicker too quickly can have serious health effects (especially for those with high blood pressure or heart conditions.) ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 14% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **High Caffeine Beverages:** Opportunity for developing beverages with exceptionally high caffeine content, appealing to consumers seeking strong and energizing drinks. - **Cold Brew Innovation:** Opportunity for experimenting with different brewing techniques and ingredients to create unique and flavorful cold brew coffee options. - **Health-conscious Coffee:** Opportunity to cater to health-conscious consumers by offering low-caffeine or decaffeinated options without compromising on taste and quality. ### Sectors Adopting This - **Specialty Coffee Shops:** Specialty coffee shops can capitalize on the demand for high-caffeine beverages by offering unique and potent coffee concoctions to attract caffeine enthusiasts. - **Beverage Manufacturing:** Beverage manufacturers can explore new brewing techniques and ingredients to create innovative and highly caffeinated products that cater to consumers looking for a powerful caffeine boost. - **Health and Wellness:** The health and wellness industry can tap into the market of health-conscious coffee consumers by providing low-caffeine or decaffeinated coffee options that still deliver exceptional taste and flavor. ## Related on Trend Hunter - [Super-Energizing Canned Coffees](https://www.trendhunter.com/trends/super-coffee-xxtra.md) - [Triple-Caffeine Coffees](https://www.trendhunter.com/trends/cub-cadet.md) - [Strong Seasonal Coffees](https://www.trendhunter.com/trends/gingerdead.md) - [Varied Caffeine Coffee Systems](https://www.trendhunter.com/trends/control-freak-coffee.md) - [Optimized Iced Coffee Blends](https://www.trendhunter.com/trends/death-wish-coffee-ice-breaker.md) - [Versatile Extra-Concentrated Coffees](https://www.trendhunter.com/trends/ultra-concentrated-coffee.md) - [Brew-Boosting Coffee Makers](https://www.trendhunter.com/trends/single-serving-coffee-maker.md) - [Caffeinated Cappuccino Gummies](https://www.trendhunter.com/trends/caffeinated-cappuccino-gummies.md) - [Casket Maker Energy Drinks](https://www.trendhunter.com/trends/awake-energy-drink.md)