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# Elegant Travel Clocks
The Asprey 'Clic Clac' Alarm is a Stylish Bedside Timepiece

By Marissa Brassfield | Published 2008-12-21 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/asprey-clic-clac-alarm
References: [luxist](http://www.luxist.com/2008/12/21/aspreys-clic-clac-travel-alarm/) & [asprey](http://www.asprey.com/cat/timepieces/clocks/large-giant-18x3x10cm-calf/73/)

Most travel-size clocks are digital eyesores; the [Asprey](https://www.trendhunter.com/trends/exclusive-luxury-jeweled-eggs) 'Clic Clac' travel alarm is a welcome alternative for the discerning traveler. It's a [small analog clock](https://www.trendhunter.com/trends/a158w) in a steel frame that omits the digital LED numbers found in its garish counterparts. The Asprey 'Clic Clac' travel alarm is available in a number of different colors and comes with your choice of four separate trims: alligator, lizard, calf, and steel.

**Implications** - Consumers desire ways to stay stylish throughout all of their activities. Everyday products that feature an elegance are appealing to customers who want to maintain their fashionable sides regardless of what they're doing. In order to attract more shoppers, a company could integrate a chic design into all of their items.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 17% | Activity: 62% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury)

## Key Themes

### Key Themes Behind This Trend

- **Stylish Travel Accessories:** Opportunity to create travel accessories that combine functionality with elegant design.
- **Analog Minimalism:** Opportunity to create analog versions of everyday items that prioritize simplicity and aesthetic appeal.
- **Personalization and Customization:** Opportunity to offer customizable options for travel accessories, allowing customers to choose their preferred colors and trims.

### Where This Applies

- **Fashion Accessories:** Opportunity for fashion accessory brands to expand into the travel sector by offering stylish and functional travel accessories.
- **Home Decor:** Opportunity for home decor brands to create analog clocks with sleek designs that can also be used as travel clocks.
- **Personalized Gifts:** Opportunity for personalized gift companies to offer customizable travel clocks with a range of color and trim options.

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