# Chromatic Olympic Game Sneakers The Asics Gel-Quantum Tokyo 2020 Olympics are Special Edition By Michael Hemsworth | Published 2019-11-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/asics-gelquantum References: [yankodesign](https://www.yankodesign.com/2019/11/06/asics-gel-quantum-running-shoe-gets-a-special-tokyo-2020-makeover/) & [asics](https://www.asics.com/jp/ja-jp/) The [Asics](https://www.trendhunter.com/trends/gelquantum-360-viii-1) Gel-Quantum Tokyo 2020 Olympics sneakers have been unveiled by the brand as a new footwear design from the brand that highlights its comfort-focused shoe technology in a celebratory way. Featuring [gel cushioning](https://www.trendhunter.com/trends/gelquantum-360-i-amp) in both the front and rear, the sneakers are vibrantly emblazoned with the colors of the Olympic Rings along with the Tokyo 2020 branding. This makes the sneakers a premium footwear option that's sure to be coveted by avid Olympic enthusiasts who are excited for the upcoming games that will take place in Japan. The Asics Gel-Quantum Tokyo 2020 Olympics sneakers are likely to become a collector's item as we get closer to the games and are part of the recent influx of themed products beginning to hit the market in anticipation. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 85% | Activity: 52% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Themed Collectible Products:** The Asics Gel-Quantum Tokyo 2020 Olympics sneakers are likely to become a collector's item. - **Comfort-focused Shoe Technology:** The sneakers highlight Asics' comfort-focused shoe technology. - **Premium Footwear Options:** The sneakers offer a premium footwear option for avid Olympic enthusiasts. ### Sectors Adopting This - **Sporting Goods:** The sporting goods industry can explore the market for themed collectible products like the Asics Gel-Quantum Tokyo 2020 Olympics sneakers. - **Fashion and Apparel:** The fashion and apparel industry can leverage the demand for premium footwear options with comfort-focused shoe technology. - **Event Planning:** The event planning industry can consider incorporating themed collectible products into event merchandising for major sporting events like the Olympics. ## Related on Trend Hunter - [Collaborative Layered Technical Sneakers](https://www.trendhunter.com/trends/gelquantum-360-viii-1.md) - [Urban Cushioning Sneakers](https://www.trendhunter.com/trends/gelquantum-kinetic-sp.md) - [Pink-Tinged Technical Sneakers](https://www.trendhunter.com/trends/pink-glo-colorway.md) - [Elegant Hybrid Sneaker Clogs](https://www.trendhunter.com/trends/gelquantum-360-viii-3.md) - [Global Games-Inspired Sneakers](https://www.trendhunter.com/trends/air-jordan-6-retro.md) - [Bright Yellow Collaborative Sneakers](https://www.trendhunter.com/trends/gelquantum-360-viii.md) - [Chunky Olympic-Ready Sneakers](https://www.trendhunter.com/trends/olympic-colorway.md) - [Olympic-Ready Elevated Footwear](https://www.trendhunter.com/trends/air-cushioning.md) - [Elevated Performance Running Shoes](https://www.trendhunter.com/trends/metaspeed-paris.md)