# Haute Highlighter Kicks The Asics Gel Lyte 3 Neon Pack is Highlighter-Inspired By Francis Tiangson | Published 2011-02-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/asics-gel-lyte-3-neon-pack References: [highsnobiety](http://www.highsnobiety.com/news/2011/02/16/asics-gel-lyte-3-neon-pack) & [zozo.jp](http://zozo.jp/shop/flauge/) The [Asics](https://www.trendhunter.com/trends/gelsekiran-1) Gel Lyte 3 Neon Pack features [bright highlighter-colored shoes](https://www.trendhunter.com/trends/neon-tokyo) that almost appear to be glowing. The shoe, made out of leather and mesh, is now available in an all-pink or all-yellow colorway. It's insane how bright the Asics Gel Lyte 3 Neon Pack is, it's like they're actual [neon signs](https://www.trendhunter.com/trends/1906a-neon-pack). People would see your glowing feet from miles away if your were rocking these sneakers on a jog. These shoes would add more than just a splash of color to your running outfit, it's more like a supercharged kick of vibrant hues. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 56% | Activity: 43% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Neon Footwear Trend:** There is potential for disruptive innovation in creating high-performance neon-colored shoes for athletes and fashion enthusiasts. - **Glow-in-the-dark Fashion Trend:** Disruptive innovation can be explored in developing clothing and accessories that emit a glowing effect in low-light environments. - **Bold Color Statement Trend:** There are opportunities for disruptive innovation in designing vibrant and attention-grabbing products across various industries. ### Where This Applies - **Sports Footwear Industry:** The sports footwear industry can explore disruptive innovation by incorporating neon colors into their product line to appeal to both athletes and fashion-forward consumers. - **Athleisure Clothing Industry:** Disruptive innovation can be pursued in the athleisure clothing industry by creating clothing items that glow in the dark, offering a unique and stylish edge. - **Art and Design Industry:** The art and design industry can embrace disruptive innovation by incorporating bold and vibrant colors into their products and visual creations, capturing attention and making a statement. ## Related on Trend Hunter - [Neon-Tinged Technical Sneakers](https://www.trendhunter.com/trends/gelsekiran-1.md) - [Pink-Tinged Technical Sneakers](https://www.trendhunter.com/trends/pink-glo-colorway.md) - [Glowing Luminous Technical Sneakers](https://www.trendhunter.com/trends/gelkayano-14-4.md) - [Neon Tonal Performance Runners](https://www.trendhunter.com/trends/alphafly-3-sneaker.md) - [Neon-Hued Trail Sneakers](https://www.trendhunter.com/trends/hoka-speedgoat-2.md) - [Neon-Tinged Dynamic Lifestyle Sneakers](https://www.trendhunter.com/trends/1906a-neon-pack.md) - [Exclusive Bright Neon Sneakers](https://www.trendhunter.com/trends/neon-tokyo.md) - [Metallic Joint-Crafted Sneakers](https://www.trendhunter.com/trends/gelkayano-12.md) - [Metallic Color-Blocked Tech Sneakers](https://www.trendhunter.com/trends/gel-kayano-14-sneaker.md)