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# Bow Bandeaus
Ashley Rowe 'Spatter' Collection Features Fun, Feisty Fashions

By Ryan Hinkson | Published 2010-05-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ashley-rowe-spatter
References: [1loveto](http://www.1loveto.com/2010/05/26/introducing-ashley-rowe/) & [ashleyrowe](http://www.ashleyrowe.com/)

The [Ashley Rowe 'Spatter](https://www.trendhunter.com/trends/bluebella-and-ashley-williams)' collection from her Miss Rowe label epitomizes everything that is right about [young fashion designers](https://www.trendhunter.com/trends/brigade) today: Combining fresh ideas and playing by your own rules.

The photos from the Ashley Rowe 'Spatter' collection show the splatter-painted blazers, skirts and dresses from the line in conjunction with some [well-paired accessories](https://www.trendhunter.com/trends/rocknot) like knee-highs and super-sized hair bows. Our favorite is the bow bandeau in the first shot.

**Implications** - Businesses that specialize in creating products specific to a particular demographic of clients will see large returns in today's industry. Certain consumers seek products through which they are able to express themselves and their unique qualities. Businesses that commit themselves to meeting the needs of one such group will find success in establishing a loyal clientele.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 27% | Activity: 10% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Young Fashion Designers:** Fresh ideas and rule-breaking are driving forces behind young fashion designers and their collections.
- **Splatter Fashion:** Fashion designers working with splatter-painted patterns and accessories are bridging the gap between fashion and art.
- **Self-expression Products:** Businesses that cater to a particular demographic will find success in creating products that allow individuals to express their unique qualities.

### Who This Affects Most

- **Fashion Industry:** Fresh and experimental fashion brands have become a driving force in the industry and traditional fashion houses should consider adopting disruptive practices to stay ahead.
- **Art and Fashion:** Art and fashion are merging as more designers incorporate splatter patterns and accessories in their collections, creating new opportunities for creative collaboration.
- **Personalized Products:** Companies that provide products tailored to specific customer demographics are appealing to consumers who want brands that know and understand their unique needs.

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