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# Lovely Heart Art
Asher Penn's Series For the Bad Day Magazine Issue 5 Launch

By Christina Butty | Published 2009-07-31 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/asher-penns-bad-day-magazine-issue-5
References: [magic-pony](http://www.magic-pony.com/enews/) & [asherpenn.net](http://www.asherpenn.net/)

Asher Penn's Heart Painting Series is certainly thought-provoking. Using a heart as a window is an interesting idea for so many reasons, especially considering that there was such a wide range of subjects inside each heart.

Asher Penn's Heart Painting Series was part of the Bad Day Magazine Issue 5 Launch at Narwhal Gallery in Toronto, Canada.

Each of the pieces retailed for a [very reasonable $100](https://www.trendhunter.com/trends/art-retail).

**Implications** - This compelling artwork uses the power of [emotional appeal](https://www.trendhunter.com/trends/only-red-world) to garner attention from consumers. This tactic is a great way to stand out in a competitive market and gain prestige over competitors. Businesses should consider how to use elements of nostalgia and sentimentality to sell products through advertising as well as incorporate these features into the commodity itself.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 28% | Activity: 19% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Emotional Appeal in Advertising:** Using elements of nostalgia and sentimentality to sell products through advertising can help businesses stand out in a competitive market and gain prestige over competitors.
- **Art as a Marketing Tool:** Incorporating art into marketing strategies can captivate consumers and create a unique selling proposition for businesses.
- **Affordable Art:** Offering reasonably priced art pieces can attract a wider range of consumers and make art more accessible.

### Industries Being Reshaped

- **Advertising:** The advertising industry can explore ways to incorporate emotional appeal, nostalgia, and sentimentality into their campaigns to effectively connect with target audiences.
- **Marketing:** The marketing industry can integrate art into their strategies to create memorable brand experiences and differentiate themselves from competitors.
- **Art Market:** The art market can benefit from offering affordable art options to attract new customers and make art collecting more accessible to a broader audience.

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- [Heart-Shaped Porcelain Boxes](https://www.trendhunter.com/trends/bridge-to-the-next-generation.md)
