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# Luxury Supercar Cellulars
Vertu Releases the Elegant Supercar-Inspired Ascent Ferrari GT

By Peter Vallas | Published 2011-01-17 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/ascent-ferrari-gt
References: [sybarites.org](http://www.sybarites.org/2011/01/vertu-ascent-ferrari-gt/) & [vertu](http://www.vertu.com/)

British mobile manufacturer Vertu is constantly making headlines for their ravishing cellular devices, such as the Ascent Ferrari GT.

Known for going all out in their designs, Vertu releases the Ascent Ferrari GT as a car fanatic's fantasy. The cellphone is crafted with forged titanium and black and red hand-sewn leather ornaments that resemble real Ferrari interiors, making for an impeccable accurate luxury experience.

**Implications** - With the economic recession on its way to recovery, many consumers are now looking to spend their hard-earned cash on more opulent products. Fusing commodities with a sense of prestige is a great way to appeal to this growing consumer base and sell numerous products.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 26% | Activity: 64% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Opulent Products:** Creating luxury items that combine prestige and practicality to cater to consumers seeking an opulent lifestyle.
- **Automotive-inspired Design:** Designing products that incorporate elements of automotive luxury to provide a unique and immersive experience.
- **Recovering Luxury Market:** Capitalizing on the rebound of the luxury market by offering high-end goods that cater to the desires of affluent customers.

### Sectors Adopting This

- **Luxury Goods:** Developing and marketing high-end products to affluent consumers who prioritize luxury and exclusivity.
- **Mobile Devices:** Creating cellphones and other mobile devices that feature premium design and materials to cater to consumers seeking a luxurious mobile experience.
- **Automotive Accessories:** Producing accessories and merchandise that incorporate automotive-inspired design elements to provide consumers with a touch of luxury in their everyday lives.

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- [Electric Vehicle Component Smartphones](https://www.trendhunter.com/trends/caviar-iphone-13-pro-electro.md)
- [Ultra-Exclusive Supercar Designs](https://www.trendhunter.com/trends/aston-martin-valiant.md)
- [Sports Car-Inspired Luxury Superyachts](https://www.trendhunter.com/trends/gran-turismo-mediterranea.md)
