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# Vivid Urban Dresses
The 'as Ada' Spring/Summer 2010 Collection

By Ringo Fai | Published 2010-06-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/as-ada-spring-summer
References: [facebook](http://www.facebook.com/as.ada.fashion) & [as-ada](http://www.as-ada.com)

'as Ada' is one of the up-and-coming Asian fashion brands that is amazing despite their small online crown.

The 'as Ada' Spring/Summer 2010 collection has a range of [day to night](https://www.trendhunter.com/trends/the-shirt-dress-collection), this category of dresses are hip and stylish and definitely attract the young and glamorous. Her collection creates an urban mood in artificial colors teamed with a soft and artistic colorway and crossed with [flashy colors and floral prints](https://www.trendhunter.com/trends/vowels-1).

Not only the fashion, but the photoshoot of the 'as Ada' Spring/Summer 2010 collection makes the dresses even more engaging. There is a range of selection at the as Ada online boutique for various occasions.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 71% | Activity: 53% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Urban Fashion:** Opportunity for disruptive innovation in creating trendy and stylish clothing for young and glamorous urban dwellers.
- **Artificial Colors:** Opportunity for disruptive innovation in using vibrant and bold artificial colors in fashion to create eye-catching and unique designs.
- **Floral Prints:** Opportunity for disruptive innovation in incorporating floral prints into urban fashion, merging two contrasting styles to create a fresh and appealing look.

### Where This Applies

- **Fashion:** Opportunity for disruptive innovation in the fashion industry by targeting young and fashionable consumers with unique and trendy collections.
- **Online Retail:** Opportunity for disruptive innovation in the online retail industry by offering a wide range of urban fashion dresses to cater to various occasions.
- **Fashion Photography:** Opportunity for disruptive innovation in fashion photography by creating engaging and visually appealing photoshoots that elevate the overall presentation of fashion collections.

## Related on Trend Hunter

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- [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md)
- [Modern High-Fashion Dresses](https://www.trendhunter.com/trends/terani-couture.md)
- [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md)
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- [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md)
- [Bright Color-Based Spring Fashion](https://www.trendhunter.com/trends/vowels-1.md)
- [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md)
- [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md)
