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# Modern Film Noir Cosmetics
The Arved Colvin-Smith Wonderland Beauty Story is Sultry

By Jana Pijak | Published 2013-11-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/arved-colvinsmith
References: [beautyscene.net](http://www.beautyscene.net/beauty-shoots/valeria-dmitrienko-by-arved-colvin-smith-for-wonderland-winter-2013/) & [arvedcolvin-smith](http://arvedcolvin-smith.com/)

Blonde bombshell Valeria Dmitrienko stars in this stunning Wonderland Magazine beauty story by photographer Arved Colvin-Smith. Gracing the style publication's Winter 2013 issue, this vivid image series is a fresh and modern take on a retro makeup aesthetic.

Referencing both Film Noir and Old Hollywood looks, this set of portraits highlights an all-black wardrobe that is accented with sultry makeup and manicure looks.

Valeria channels a vintage vixen while showing off a range of subtly suggestive poses. The gorgeous model dons [bold red lips](https://www.trendhunter.com/trends/shadow-of-secrets-collection), metallic eyeshadow applications and [dramatic black and red nails](https://www.trendhunter.com/trends/annabelle-cosmetics) that are reminiscent of an on-screen villain. Marking the revival of retro glamour, the Arved Colvin-[Smith Wonderland](https://www.trendhunter.com/trends/heydude-x-steven-smith) beauty story embraces statement cosmetics that are guaranteed to garner attention.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 72% | Activity: 39% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Retro Glamour:** The revival of retro glamour in the makeup industry presents opportunities for bold statement cosmetics.
- **Film Noir Aesthetics:** Incorporating Film Noir elements into contemporary makeup looks offers a unique and sultry appeal.
- **Manicure Artistry:** The use of dramatic and eye-catching nail designs creates new opportunities for nail artists and salons.

### Where This Applies

- **Cosmetics:** The trend of retro glamour opens up new markets for cosmetics brands to develop and promote bold statement products.
- **Fashion and Photography:** The fusion of retro aesthetics with modern fashion and photography creates opportunities for innovative collaborations and stylized editorials.
- **Nail Care and Salons:** The spotlight on dramatic and unique nail designs presents a disruptive opportunity for nail care industry to offer innovative services and products.

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