# Artsy Chocolate Wrapping Edholm Uilenius' Pretty Swedish Sweets By TrendHead | Published 2008-12-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/artsy-chocolate-wrapping-funky-design-by-edholm-uilenius References: [notcot.org](http://www.notcot.org/post/17000/) & [edholmullenius.se](http://www.edholmullenius.se/main.php) What a brilliant mash up of all my favorite things: chocolate, art and design. All luxury products deserve to be treated with such [cool, funky packaging](https://www.trendhunter.com/trends/koho-chocolate). People (mostly women) who are [chocolate lovers](https://www.trendhunter.com/trends/chocolate-like-nobodys-watching) always look for ways to validate their indulgence, and what better way than to make the wrappers look so great, that you’re totally justified for wanting to put them on public display? This wrapping is designed by Edholm Uilenius, a team of two female graphic designers based in Stockholm. Their (very) [dark chocolate](https://www.trendhunter.com/trends/cadbury-bournville) was created for the Museum of modern art in Stockholm. I love it! Now I finally have a great excuse to keep chocolate in my bag. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 3% | Activity: 58% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Artsy Chocolate Wrapping:** Opportunity for disruptive innovation in the chocolate packaging industry by integrating art and design to create unique and visually appealing wrappers. ### Sectors Adopting This - **Luxury Products:** Opportunity for disruptive innovation in the luxury product sector by incorporating artistic and visually stunning packaging designs for chocolates. - **Graphic Design:** Opportunity for disruptive innovation in the graphic design industry by exploring unique and creative packaging solutions for various consumer products. - **Food and Beverage:** Opportunity for disruptive innovation in the food and beverage industry by incorporating artistic and visually appealing packaging designs for chocolates and other indulgent treats. ## Related on Trend Hunter - [DIY Chocolate Wrappers](https://www.trendhunter.com/trends/diy-chocolate-wrapper.md) - [Fine Art-Covered Chocolates](https://www.trendhunter.com/trends/m-cacao-artbars.md) - [Artful Limited Chocolates](https://www.trendhunter.com/trends/ed-ruscha-x-andsons.md) - [Artist-Inspired Chocolate Bars](https://www.trendhunter.com/trends/beatrice-wood.md) - [Topographical Chocolate Bars](https://www.trendhunter.com/trends/made-in-california-bar.md) - [Wine-Infused Chocolate Packaging](https://www.trendhunter.com/trends/vine-to-bar-chocolate.md) - [Adult-Targeted Milk Chocolates](https://www.trendhunter.com/trends/gnaw-chocolate-bar.md) - [Hand-Painted Vegan Chocolates](https://www.trendhunter.com/trends/painted-with-love-chocolate-bon-bons.md) - [Uniquely Decadent Chocolate Bars](https://www.trendhunter.com/trends/fix-dessert-chocolatier.md)