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# Landmark-Emblazoned Bread Branding
The Sunrise Artisan Bakery Bread Packaging is Worldly

By Michael Hemsworth | Published 2016-10-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/artisan-bakery
References: [thedieline](http://www.thedieline.com/blog/2016/10/19/sunrise-artisan-bakery) & [siegenthaler.co](http://siegenthaler.co)

Drawing inspiration from the various locations from around the world that the breads are inspired by, the [Sunrise](https://www.trendhunter.com/trends/heritage-sugar-cookie-mix) artisan bakery branding is inherently charming. Designed by Siegenthaler &Co, the Sunrise bread packaging features imagery of London for the [English muffins](https://www.trendhunter.com/trends/new-york-bakery-breads), the Statue of Liberty for the American waffles and the Eiffel Tower for the French crepes. This tell a visual story for each of the products to help infuse a sense of worldly charm for the [artisan bakery products](https://www.trendhunter.com/trends/bakehouse-bread-co).

The products within the Sunrise breads bakery lineup are crafted in traditional neighborhoods located in Botota in Columbia. However, it's through the distinct attention to incorporating international imagery that the brand is able to attain a worldly charm that makes grabbing a muffin or a slice more of an experience.

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 2% | Activity: 1% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Worldly Branding:** Opportunity for brands to incorporate international imagery and create a sense of worldly charm.
- **Visual Storytelling:** Opportunity for brands to use visual cues to tell a story and enhance the consumer experience.
- **Local Craftmanship:** Opportunity for brands to highlight the traditional craftsmanship of products made in specific regions.

### Sectors Adopting This

- **Artisan Bakery:** Opportunity for artisan bakeries to differentiate themselves by incorporating unique and visually appealing branding.
- **Food Packaging:** Opportunity for food packaging companies to create innovative designs that enhance the consumer's perception of the product.
- **Consumer Goods:** Opportunity for consumer goods companies to leverage storytelling and visual branding to create a stronger connection with customers.

## Related on Trend Hunter

- [Lebanese Food-Inspired Bakery Designs](https://www.trendhunter.com/trends/common-breads.md)
- [Artisan-Inspired Bakery Products](https://www.trendhunter.com/trends/deli-kitchen-bakery-products.md)
- [Branded Bread-Inspired Luggage](https://www.trendhunter.com/trends/warburtons-baked-baggage.md)
- [Bakery-Themed Apparel Lines](https://www.trendhunter.com/trends/road-bread.md)
- [Travel-Inspired Pretzel Packaging](https://www.trendhunter.com/trends/sabio.md)
- [Food Packaging Refreshes](https://www.trendhunter.com/trends/higgidy-1.md)
- [Artisanal Bake-at-Home Loaves](https://www.trendhunter.com/trends/bake-at-home-bread.md)
- [Patriotic British Cereal Packaging](https://www.trendhunter.com/trends/shredded-wheat.md)
- [Eye-Catching Cracker Packaging](https://www.trendhunter.com/trends/wasa-crispbread.md)
