# Artificial Intelligence Rates Your Website Feng-GUI By Alex Covert | Published 2008-03-26 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/artificial-intelligence-rates-your-website-feng-gui References: [core77](http://www.core77.com/blog/technology/fenggui_heat_maps_show_you_whether_your_website_is_hot_or_not_9347.asp) & [feng-gui](http://www.feng-gui.com/) Feng-GUI is a web site that simulates human vision and creates an [attention heatmap](https://www.trendhunter.com/trends/sprig-heatmaps) for any web site. The user inputs a URL or logo and then, waits for the set of [artificial intelligence algorithms](https://www.trendhunter.com/trends/ai-website-optimizer) to indicate where and to what magnitude people look. It is an eye-tracking site that can help web masters place important content or advertisements. **Implications** - This sort of technology will replace the inconvenience of having several real-life people test and evaluate products and objects. Since the software is also not very opinionated, users get a very accurate view of it. Businesses should invest in unique testing methods such as the technology in this trend to test products and sites before they are released. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 12% | Activity: 43% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Key Themes Behind This Trend - **Artificial Intelligence Eye-tracking:** This technology can revolutionize testing methods for products and sites, replacing the need for real-life people. - **Attention Heatmaps:** Attention heatmaps can help web masters place their important content or advertisements, optimizing their web page design. - **Opinion-free Evaluation:** The software's lack of opinion can give users an accurate view of their product or site and eliminate any subjectivity in evaluation or testing. ### Where This Applies - **Web Design:** This technology can benefit web designers and businesses by providing an objective evaluation of their web page design. - **Advertising:** Attention heatmaps can be used to optimize ad placement and increase engagement, providing businesses with more effective advertising strategies. - **Product Testing:** Opinion-free evaluation can improve the accuracy of product testing and eliminate subjectivity in the testing process, benefitting industries such as consumer goods and electronics. ## Related on Trend Hunter - [Website Effectiveness Evaluators](https://www.trendhunter.com/trends/testmywebsiteai.md) - [AI Website Bug Testing](https://www.trendhunter.com/trends/ai-website-bug.md) - [AI Design Critiquing Platforms](https://www.trendhunter.com/trends/roast-my-design.md) - [AI-Powered Web Optimization](https://www.trendhunter.com/trends/sitelifter.md) - [AI Room Color Visualizations](https://www.trendhunter.com/trends/changeroomcolor.md) - [AI-Driven Website Planning](https://www.trendhunter.com/trends/flowmapp-30.md) - [Website Content Optimization](https://www.trendhunter.com/trends/pagescan-ai.md) - [Website Optimization Tools](https://www.trendhunter.com/trends/website-analyzer-ai.md) - [AI Image Generators](https://www.trendhunter.com/trends/fooocus-ai.md)