# Brainy Helmets 'Good' Advertising Agency Puts Art on Motorcycle Helmets By Katie Cordrey | Published 2010-07-16 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/art-on-motorcycle-helmets References: [thisblogrules](http://www.thisblogrules.com/2010/07/bike-helmets-have-never-been-more-fun.html) & [good.kz](http://good.kz/adds/EXPERIMENTS/Helmets) The Republic of Kazakhstan-based ad agency Good decided to take a break from the business of making ads to experiment with art on motorcycle helmets. The objective of the project was to have fun! While art on motorcycle helmets isn’t anything new, the creative designs that Good put on their helmets are unique. From haircuts to bald heads and a brainbucket painted as a brain, the Good art on motorcycle helmets is an undertaking that paid off with smile-making results. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 97% | Activity: 95% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Artistic Motorcycle Helmets:** The trend of putting creative designs on motorcycle helmets is an opportunity to create unique and eye-catching products. - **Personalized Safety Gear:** The trend of customized helmets allows individuals to express their personal style while prioritizing safety, presenting a market for personalized safety gear. - **Art in Unexpected Places:** The trend of incorporating art into everyday items, like motorcycle helmets, offers avenues for artists and designers to showcase their creativity and reach a wider audience. ### Sectors Adopting This - **Advertising:** The advertising industry can explore the use of artistic motorcycle helmets as a unique and attention-grabbing medium for brand promotion and creative campaigns. - **Motorcycle Gear:** The motorcycle gear industry can seize the opportunity to offer a broader range of personalized helmets that cater to different artistic preferences, expanding their product offerings. - **Art and Design:** The art and design industry can capitalize on the trend of incorporating art into unexpected items, like motorcycle helmets, by collaborating with helmet manufacturers or offering design services specifically for helmets. ## Related on Trend Hunter - [AI-Generated Motorbike Helmets](https://www.trendhunter.com/trends/coldstar-art.md) - [Customized 3D-Printed Bike Helmets](https://www.trendhunter.com/trends/kav-bike-helmets.md) - [Oceanic Recycled Helmets](https://www.trendhunter.com/trends/shellmet-helmet.md) - [Kid-Friendly AR Helmets](https://www.trendhunter.com/trends/ar-helmet.md) - [Augmented Reality Motorcyclist Helmets](https://www.trendhunter.com/trends/shoei-eyelights-gtair-3-smart.md) - [AR Motorcycle Helmets](https://www.trendhunter.com/trends/ar-motorcycle-helmet.md) - [Scallop Shell-Constructed Helmets](https://www.trendhunter.com/trends/shellmet.md) - [Helmet-Secured Bike Prototypes](https://www.trendhunter.com/trends/on-board-helmet.md) - [Electric Bicycle Helmet Designs](https://www.trendhunter.com/trends/ebike-helmet.md)