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# In-Game Art Galleries
The Getty Museum's Tool Lets Players Import Art in Animal Crossing

By Laura McQuarrie | Published 2020-04-17 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/art-in-animal-crossing
References: [engadget](https://www.engadget.com/animal-crossing-getty-museum-art-generator-010433411.html) & [experiments.getty.edu](https://experiments.getty.edu/ac-art-generator)

Within Animal Crossing: New Horizons, players can now display authentic, [world-class art](https://www.trendhunter.com/trends/arts-every-time-art) thanks to The [Getty Museum's](https://www.trendhunter.com/trends/slim-aarons-puzzle-collection) Animal Crossing Art Generator. With this tool, users are able to search for a specific art piece or choose from Getty's curated favorites, and download the in-game pieces with a NookPhone. As well as being able to [display famous works of art](https://www.trendhunter.com/trends/layer-canvas) like Gogh’s Irises and Édouard Manet’s Jeanne (Spring) on in-game canvases, Animal Crossing players can also use the pieces to decorate shirts, walls and floors.

With this tool, The Getty Museum is offering a unique way to engage Animal Crossing: New Horizons' largely Millennial audience that is looking for whimsy and a sense of escape.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 59% | Activity: 64% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **In-game Art Integration:** The Getty Museum's Animal Crossing Art Generator showcases the trend of integrating real-world art into video games, creating new opportunities for collaboration between museums and game developers.
- **Virtual Cultural Experiences:** The ability to import famous artworks in Animal Crossing: New Horizons highlights the trend of providing virtual cultural experiences, allowing players to engage with art in a new and immersive way.
- **Artistic Self-expression in Gaming:** Using art pieces to decorate shirts, walls, and floors in Animal Crossing: New Horizons illustrates the trend of artistic self-expression in gaming, opening up avenues for personalization and creativity within the gaming community.

### Sectors Adopting This

- **Museums:** Museums can embrace the trend of in-game art integration to enhance their reach and engage with younger, digitally-savvy audiences, offering virtual galleries and unique interactive experiences.
- **Video Game Development:** The collaboration between The Getty Museum and Animal Crossing demonstrates a disruptive opportunity for game developers to incorporate authentic art into their games, creating more immersive and educational gaming experiences.
- **Virtual Reality:** The trend of virtual cultural experiences presents an opportunity for the virtual reality industry to create even more immersive and lifelike art experiences within gaming and other VR platforms.

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