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# Art for Google Earth
Henk Hofstra's Urban River

By Bianca | Published 2008-01-15 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/art-google-earth-henk-hofstra-urban-river
References: [baraskit.se](http://www.baraskit.se/random/archive/70/urban_river.html)

Want to be featured on [Google](https://www.trendhunter.com/trends/interactive-digital-artwork) Earth? One artist did so badly, he went about creating an extreme [piece of art](https://www.trendhunter.com/trends/dish-pics) he hoped would be picked up by the satellite cameras.

To date, there's no sign of [Henk Hofstra's urban river](http://www.baraskit.se/random/archive/70/urban_river.html).

The Dutch artist painted the streets of Drachten, The Netherlands a [vibrant shade of blue](https://www.trendhunter.com/trends/craig-karl2) with the hope of creating the illusion that the city was built on water.

Will this become the next big thing in art? Creating images so tremendously large with the intention of it being picked up by Google Earth? Was that the thought behind this Dubai ad too?

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 89% | Activity: 48% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Extreme Art:** Creating large-scale, attention-grabbing art installations in hopes of being featured on platforms like Google Earth.
- **Illusion Art:** Using optical illusions to create unique and transformative art experiences in public spaces.
- **Technology-driven Art:** Exploring new ways to incorporate technology, like satellite imagery, into art installations for a more interactive and immersive experience.

### Who This Affects Most

- **Art and Design:** Opportunities for artists to push boundaries and gain exposure by leveraging digital platforms and technologies.
- **Tourism and Travel:** Art installations designed specifically to attract tourists and create unique experiences in different locations.
- **Advertising and Marketing:** Using large-scale art installations as a form of advertising to create buzz and capture attention in an increasingly digital world.

## Related on Trend Hunter

- [Digital City-Inspired Art Works](https://www.trendhunter.com/trends/grand-central-station.md)
- [Statement Street Art](https://www.trendhunter.com/trends/surreal-street-art-1.md)
- [AI-Generated Real-World Transformations](https://www.trendhunter.com/trends/ai-generated-world.md)
- [Vibrant Interactive Digital Artworks](https://www.trendhunter.com/trends/interactive-digital-artwork.md)
- [Global Pixel Canvas](https://www.trendhunter.com/trends/wplace.md)
- [Artful Cartoonish Canal Bridges](https://www.trendhunter.com/trends/canal-skybridge.md)
- [Water-Covered Speaker Installations](https://www.trendhunter.com/trends/shaped-by-water.md)
- [Eclipse-Themed Rooftop Artworks](https://www.trendhunter.com/trends/arc-zero.md)
- [Multi-Sensory Art Experiences](https://www.trendhunter.com/trends/arcadia-earth-toronto-benjamin-von-wong.md)
