# Tech Savvy Hybrids The Aro Pack by Mighty Mac Integrates the Backpack onto the Jacket By Zoe Badley | Published 2010-08-13 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/aro-pack-by-mighty-mac References: [highsnobiety](http://www.highsnobiety.com/news/2010/08/11/mighty-mac-aro-deck-and-aro-pack/) & [35summers](http://www.35summers.com/) It's almost back-to-school and that can only mean one thing: lugging around the dreaded laptop during the winter months. However, the Aro Pack by [Mighty Mac](https://www.trendhunter.com/trends/appliance-cleaners) has created a [hybrid parka](https://www.trendhunter.com/trends/columbia-csc1938-dually-mountain-outerchange) that solves the laptop problem. This solid beige parka is not only incredibly warm, but it comes with a [matching backpack piece](https://www.trendhunter.com/trends/nomade-58) that's integrated onto the jacket itself. Of course, it also has the ability to be removed. Be sure to check out the gallery for a closer look at this clever design. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 19% | Activity: 45% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Hybrid Apparel:** Opportunity for disruptive innovation in creating clothing pieces that combine multiple functions or accessories seamlessly. - **Integrated Accessories:** Potential for disruptive innovation in integrating backpacks or other accessories directly onto clothing items. - **Functional Fashion:** Opportunity for disruptive innovation in designing fashionable clothing that also serves practical purposes. ### Where This Applies - **Fashion & Apparel:** Opportunity for disruptive innovation in the fashion industry by incorporating functional and integrated accessories into clothing designs. - **Outdoor Gear:** Potential for disruptive innovation in the outdoor gear industry by developing hybrid apparel that combines various functionalities like backpacks and jackets. - **Technology:** Opportunity for disruptive innovation in the technology industry by integrating wearable technology into clothing items, such as jackets with built-in backpacks. ## Related on Trend Hunter - [Earbud-Inspired Backpack Designs](https://www.trendhunter.com/trends/airpack-backpack.md) - [Tactical Tech-Infused Backpacks](https://www.trendhunter.com/trends/coalax-lancer300.md) - [Aerogel-Insulated Jacket Designs](https://www.trendhunter.com/trends/spacepeak-jacket.md) - [All-Weather Travel Jackets](https://www.trendhunter.com/trends/alpargali-jacket.md) - [Organization-Forward Backpack Drops](https://www.trendhunter.com/trends/matrix-backpack.md) - [Oversized Earbud Backpacks](https://www.trendhunter.com/trends/airpack.md) - [Backpack-Inspired Storage Hoodies](https://www.trendhunter.com/trends/nomade-58.md) - [Amalgamated Adventure Backpacks](https://www.trendhunter.com/trends/travel-hiking-adventure-backpack.md) - [Next-Gen Business Backpacks](https://www.trendhunter.com/trends/work-backpack-that-stands-up.md)