# Charitable Celebrity Gym Pranks This Arnold Schwarzenegger Prank Tricks Gym-Goers for a Good Cause By Laura McQuarrie | Published 2014-01-24 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/arnold-schwarzenegger-prank References: [huffingtonpost](http://www.huffingtonpost.com/2014/01/21/arnold-schwarzenegger-reddit-ama_n_4640304.html) & [omaze](http://www.omaze.com/experiences/arnold-schwarzenegger) This Arnold Schwarzenegger prank involved the Terminator star and former Governor of California going undercover at a Gold’s Gym. Even though Schwarzenegger was outfitted in a wig, hat and a totally unconvincing moustache, the real tell was his incredibly distinct voice. At the [gym](https://www.trendhunter.com/trends/gymbox-start-line), Schwarzenegger gives workout tips, checks out muscles and has several people remark that he seems awfully familiar. Schwarzenegger took part in this fun stunt to bring awareness to the After-School All-Stars program, which focuses on mentoring, tutoring and activities for kids from low-income families. Donors who give at least $10 to After-School All-Stars through [Omaze.com](http://www.omaze.com/experiences/arnold-schwarzenegger) will be entered in a contest to win the chance to fly to LA, ride a tank and smoke cigars with Schwarzenegger. If this isn’t a sweet enough deal already, Schwarzenegger will match the amount donated to the After-School All-Stars program. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 3% | Activity: 12% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Pranks](https://www.trendhunter.com/pranks) ## Key Themes ### Key Themes Behind This Trend - **Charitable Celebrity Pranks:** Celebrities pranking people for a good cause can create buzz and raise awareness for charitable organizations. - **Celebrity Endorsements for Charity:** Using a celebrity's star power to promote a charitable organization can encourage donations and support for the cause. - **Omaze-style Fundraising Contests:** Creating exciting and unique experiences as fundraising contests can incentivize people to donate to charitable organizations. ### Where This Applies - **Non-profit:** Non-profit organizations can leverage the popularity of celebrities to increase donations and raise awareness for their cause. - **Entertainment:** The entertainment industry can benefit from incorporating philanthropy and charitable giving into their marketing strategies. - **Social Media:** The use of social media can help spread the word about charitable campaigns and encourage people to get involved and donate. ## Related on Trend Hunter - [Dream Workout Jobs](https://www.trendhunter.com/trends/dream-workout-jobs.md) - [Recycled Utensil Street Gyms](https://www.trendhunter.com/trends/gymshark-x-steel-warriors.md) - [Fitness-Focused Coffee Shops](https://www.trendhunter.com/trends/fit-cafe.md) - [Humorous Star-Studded Chip Campaigns](https://www.trendhunter.com/trends/call-of-the-mustaches.md) - [Empowering Fitness Campaigns](https://www.trendhunter.com/trends/mother-fitness.md) - [Athletic Apparel Interactive Billboards](https://www.trendhunter.com/trends/shoplift-campaign.md) - [Youth Movement Competitions](https://www.trendhunter.com/trends/absurdly-good-games.md) - [Superhero-Themed Hospital Campaigns](https://www.trendhunter.com/trends/sickkids-foundation-ad.md) - [Social Good Beard Contests](https://www.trendhunter.com/trends/benevolent-beards-contest.md)