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# Sensual Sluggish Editorials
Arizona Muse by Sharif Hamza Captures a Reclining Beauty

By Amelia Roblin | Published 2011-02-22 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/arizona-muse-by-sharif-hamza
References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2011/02/editorial-arizona-muse-by-sharif-hamza-for-dazed-confused-march-2011.html) & [sharif.st](http://sharif.st/)

The March 2011 issue of Dazed & Confused sees the silken skinned Arizona Muse by Sharif Hamza. Draped in soft loose-fitting garments, the gorgeous model looks completely relaxed.

An icy tint to these spreads slow the pace of the viewer's gaze, allowing you to appreciate the photographs for their transfixed and frozen quality. Styled by Karen Langley, Arizona Muse by Sharif Hamza bring appearances to a standstill, highlighting the interaction between the wearer and her wardrobe.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 83% | Activity: 72% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### Why This Trend Is Growing

- **Sensual Fashion:** Exploring relaxed and loose-fitting garments has a potential to disrupt the fashion industry by challenging traditional form-fitting and structured designs.
- **Frozen Photography:** Introducing frozen quality to fashion editorials through icy tints and slowed pace has a potential to disrupt the photography industry by bringing a new perspective to portrait photography.
- **Visual Storytelling:** Highlighting the interaction between a wearer and their wardrobe in fashion editorials has a potential to disrupt the fashion industry by shifting the focus from clothes to the wearer's individuality.

### Industries Being Reshaped

- **Fashion:** Fashion industry professionals can experiment with loose-fitting garments to challenge traditional form-fitting and structured designs.
- **Photography:** Photography industry professionals can experiment with frozen quality to bring a new perspective to portrait photography.
- **Advertising:** Advertising professionals can create visual storytelling ads with a focus on individuality to disrupt traditional product-focused ads.

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