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# Pixel-Spilling Ads
The Ariel Pro Ad Promotes Inevitable Spilling

By Kamal Musharbash | Published 2011-02-09 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/ariel-pro-ad
References: [ibelieveinadv](http://www.ibelieveinadv.com/2011/02/ariel-pro-tea-coffee-wine-ketchep/) & [ariel](http://www.ariel.co.uk)

[Saatchi](https://www.trendhunter.com/trends/saatchi-flowers-signature-cappuccino) and Saatchi in Poland is aiming to provide a clean and rapid endeavor to get your stuff squeaky-clean with the featured [Ariel Pro](https://www.trendhunter.com/trends/ariel-dishwasher-tablets) ad. Be it wine, coffee or ketchup, stains stand no chance with this detergent.

The [detergent is able to lift stains](https://www.trendhunter.com/trends/smartwash-technology) with ease and this simplistic approach in advertising is promoting its strength in cleanliness. The pixelated images show just how stains can disappear should you use this detergent. The Ariel Pro ad targets everyone, due to how inevitable spilling could be.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 64% | Activity: 59% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Pixelated Advertising:** Disruptive innovation opportunity: Explore the use of pixelated images to create visually striking and attention-grabbing ads.
- **Simplistic Advertising:** Disruptive innovation opportunity: Embrace a minimalist approach to advertising that focuses on the product's core strength or feature.
- **Stain-removing Technology:** Disruptive innovation opportunity: Develop advanced stain-removing technology that can efficiently lift and remove various types of stains.

### Industries Being Reshaped

- **Advertising:** Disruptive innovation opportunity: Explore new creative techniques and approaches to engage and captivate audiences through advertisements.
- **Cleaning Products:** Disruptive innovation opportunity: Develop innovative and effective cleaning products that can quickly and efficiently remove tough stains.
- **Detergent Manufacturing:** Disruptive innovation opportunity: Invest in research and development to create detergent products that offer superior stain-removing capabilities.

## Related on Trend Hunter

- [Social Home Cleaning Campaigns](https://www.trendhunter.com/trends/clr-brands-so-clean-so-hot.md)
- [Family-Focused Cleaning Campaigns](https://www.trendhunter.com/trends/little-messes.md)
- [Comedic Laundry Campaigns](https://www.trendhunter.com/trends/youre-gonna-need-more-tide.md)
- [Anti-Water Waste Cleaning Campaigns](https://www.trendhunter.com/trends/waste-no-space-campaign.md)
- [Irreverent Ethical Soap Campaigns](https://www.trendhunter.com/trends/pure-rush-soap.md)
- [Stain-Removing Retailer Sprays](https://www.trendhunter.com/trends/lidl-3.md)
- [Innovative Outdoor Advertising Campaigns](https://www.trendhunter.com/trends/outdoor-advertising-campaign.md)
- [Pristine Fast Food Campaigns](https://www.trendhunter.com/trends/all-flavour-no-mess.md)
- [Spray Laundry Detergents](https://www.trendhunter.com/trends/spray-laundry-detergent.md)
