# Giant Bow Hats Aretha Franklin's Surprising Headwear at Obama's Inauguration By Cowbag | Published 2009-01-20 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/arethas-giant-bow-hats-surprising-inauguration-headwear References: [trendhunter](http://www.trendhunter.com) OMG I love the giant bow hat Aretha Franklin rocked when she sang the National Anthem at Obama’s inauguration. It would have been fantastic if the hat had been embellished with Obama diamante, but it was fabulous nonetheless. The $179 hat, customized with [Swarovski](https://www.trendhunter.com/trends/47-brand-x-swarovski-x-new-york-yankees-hat) crystals, came from Mr. Song Millinery in Detroit. I think anyone can confidentially predict that [giant bow hats](https://www.trendhunter.com/trends/sandy-liang-x-beats-solo-4) are going to be HUGE in 2009! Bows were, in fact, a somewhat unofficial theme for the ceremony which I found slightly odd. I will leave the First Lady’s dress to [Ayman](http://www.trendhunter.com/trends/michelle-obama-inauguration-dress), as I hated it (sorry). ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 50% | Activity: 52% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) ## Key Themes ### What Makes This Trend Stand Out - **Giant Bow Hats:** Disruptive innovation opportunity: Designing customizable giant bow hats with unique embellishments. - **Swarovski Crystals:** Disruptive innovation opportunity: Integrating Swarovski crystals into various fashion accessories. - **Bows as a Theme:** Disruptive innovation opportunity: Incorporating bows as a design element in various industries beyond fashion. ### Sectors Adopting This - **Fashion Accessories:** Disruptive innovation opportunity: Experimenting with unique and customizable hat designs in the fashion accessories industry. - **Jewelry:** Disruptive innovation opportunity: Creating jewelry pieces incorporating Swarovski crystals for added luxury and glamour. - **Event Planning:** Disruptive innovation opportunity: Incorporating bow-themed elements in event decorations, invitations, and party favors. ## Related on Trend Hunter - [Striking Artisan Cheese Hats](https://www.trendhunter.com/trends/rinds-roses-collection.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Whipped Cream-Themed Fuzzy Hats](https://www.trendhunter.com/trends/whipped-creamthemed-fuzzy-hat.md) - [Whisky-Holding Derby Hats](https://www.trendhunter.com/trends/hot-lids.md) - [Unique Elevated Accessories](https://www.trendhunter.com/trends/highdive.md) - [Crystal-Covered Baseball Caps](https://www.trendhunter.com/trends/47-brand-x-swarovski-x-new-york-yankees-hat.md) - [Winter Sports Event-Inspired Hats](https://www.trendhunter.com/trends/new-era-cap.md) - [Avant-Garde Radish Accessories](https://www.trendhunter.com/trends/radish-hat.md) - [Chic Satin Blazers](https://www.trendhunter.com/trends/satin-blazer.md)